by admin | Aug 24, 2021 | In the News, News
As appeared in QSR Magazine 8/23/21 online version OUTSIDE INSIGHTS by LEARFIELD CMO Jennifer Davis Quick-service restaurants (QSR) have always been a figure in college sports marketing. Whether it is a local pizzeria advertising in the stadium or a national chain...
by admin | Aug 23, 2021 | Brand Sponsorships, News
CHARLOTTE, N.C. – The Charlotte 49ers and LEARFIELD have aligned with Cabarrus Brewing Company to create a series of special craft beers for Niner Nation to enjoy. The first in the series, CBC’s Gold Rush Gold Lager, will be available to consumers...
by admin | Aug 23, 2021 | Brand Sponsorships, News
The Field Naming Rights Sponsorship is the First in Collegiate History paid 100% in Crypto BERKELEY, Calif. – Cal Athletics, its multimedia rightsholder, LEARFIELD’s Cal Bears Sports Properties (“the Company”), and West Realm Shires Services...
by admin | Aug 21, 2021 | Learfield Team, News
Ben Lucas has been named general manager of Jackrabbit Sports Properties at South Dakota State University. Jackrabbit Sports Properties, the university’s athletics multimedia rights holder, also is the locally based team for LEARFIELD, where Lucas has worked for...
by admin | Aug 21, 2021 | News, Ticketing
Paciolan, a LEARFIELD company, is the leader in ticketing, fundraising, marketing, and analytics solutions, partnering with over 150 college athletics organizations. The company has transformed itself into an innovative, best-in-class technology provider for live...
by admin | Aug 20, 2021 | Broadcast, News
LAS CRUCES, N.M. – The NM State football opener will appear live on KVIA ABC-7, while the CW El Paso/Las Cruces plans to air the remaining four contests, the networks and NM State director of athletics Mario Moccia announced Friday. The agreement was done in...