When Passion Counts
From tailgates to t-shirts. From courtside seats to esports leagues. On game day and every day. LEARFIELD is your connection to college sports and live events. We engage 150M+ loyal and passionate fans all across the US with unrivaled leadership across sponsorship, ticketing, licensing, and more. Our playbook is powered by media, technology, and data: unlocking value for university partners and venues while connecting brands to fans.
SCHOOLS
Unlocking Value for Colleges and Universities
BRANDS
Connecting Brands with the Largest Fan Base in Sports
VENUES
Engaging through Ticket Sales & Venue Experiences
FANS
Communicating with Fans through Exclusive Content
Latest News
Carolina Athletics, Blue Cross And Blue Shield Of North Carolina Extend Longtime Relationship
WKU Athletics Extends Multimedia Rights Agreement with LEARFIELD
WePlayed Aligns with SIDEARM Sports to Deliver Short-Form Video to Fans
Truist, University of Texas Athletics And Moody Center Announce Premier Partnership
Special Spectators Continues to Build Partnership with General Mills Tailgate Nation, Launches its 2021 LIVE Season
