When Passion Counts
From tailgates to t-shirts. From courtside seats to esports leagues. On game day and every day. LEARFIELD is your connection to college sports and live events. We engage 182M+ loyal and passionate fans all across the US with unrivaled leadership across sponsorship, ticketing, licensing, and more. Our playbook is powered by media, technology, and data: unlocking value for university partners and venues while connecting brands to fans.
SCHOOLS
Unlocking Value for Colleges and Universities
BRANDS
Connecting Brands with the Largest Fan Base in Sports
VENUES
Engaging through Ticket Sales & Venue Experiences
FANS
Communicating with Fans through Exclusive Content
Latest News
SeatGeek Partners with Paciolan, the Largest Ticketing Company in College Athletics
Razorback® Fans Get a Glimpse into Women’s Basketball Guard Jersey Wolfenbarger’s Off the Court Life in ZIPS’ Car Wash Convos™
Michigan Announces LEARFIELD Allied NIL Initiative for Brands
University of Minnesota Athletics Introduces “Athletes in Leadership” as Third Original Content Series with Gopher Sports Properties and Sponsors Unilever, Cub
USAA Bolsters Relationship with Army West Point in Support of Women’s Athletics
