Get to Know Your Fans LEARFIELD Intercollegiate Fan Report For the first time, there is the definitive resource for brands interested in college sports marketing and seeking to reach the intercollegiate athletic fan. LEARFIELD’s Fan Report highlights several important dimensions AFFLUENCE The affluence index of college sports fans tells us 81% are more likely to make over $100k than the general US population. GENDER A surprising gender balance of intercollegiate fans indicates opportunities for growth in the sponsorship of women’s college sports. MOBILITY The relative mobility of the intercollegiate athletics fans across the country means nearly half of fans live over 50 miles from their favorite campus. GEOGRAPHY The higher concentration of Known Fans in top Designated Market Areas (DMA) enables better targeting. Download the Fan Report Name(Required) First Last Email(Required) Company/Institution(Required) ZIP Code(Required) Zip Code More Information I would like to be contacted by someone at LEARFIELD for additional information. To help inform future reports, please answer the following questionsHave you or your organization ever sponsored college sports? Yes No Exploring Have you or your organization ever sponsored a professional sport team or leagues? Yes No Exploring Where do you go to find information about college sports marketing? Stay in Touch I would like to subscribe to receive information about future annual reports and periodic Intercollegiate Fan Pulse Reports from LEARFIELDCAPTCHAPhoneThis field is for validation purposes and should be left unchanged.