MSU Bulldog Sports Properties to Generate Revenue through Elevated Sponsorships Powered by Data, Digital, NIL and Corporate Partnership Solutions STARKVILLE, Miss. – Mississippi State Athletics and Learfield announced today the renewal of their 16-year relationship...
Netting Professionals becomes the presenting sponsor of the Coach Certification Program CARY, N.C. – USA Baseball and USA Baseball Sports Properties, the locally based team of Learfield – the media and technology company powering athletics – today named...
Minneapolis, MN — December 18, 2024 — Sun Country Airlines (NASDAQ: SNCY), Learfield’s Gopher Sports Properties and Dinkytown Athletes have teamed up to provide one of the largest and far-reaching NIL airline deals in college sports for University of Minnesota...
Austin, TX — December 17, 2024 —The University of Texas announced today that it is welcoming Big League Chew, the one and only shredded bubble gum, as a sponsor of the Texas Baseball and Softball programs. As part of this collaboration, Big League Chew will launch the...
Boulder, CO —Fowler Automotive today announced the expansion of its partnership with the University of Colorado Athletics and Learfield’s Buffalo Sports Properties, significantly increasing its investment in Name, Image, and Likeness (NIL) opportunities for...
Program to Deliver Significant Value to all Performance Partners of Learfield Sports Properties DALLAS – Learfield, the leading media and technology company powering college athletics, announced today its Performance Partner Alliance program to help deliver a jersey...