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Murray State University Athletics and Learfield Agree to a 10-Year Multimedia Rights Partnership

Murray State University Athletics and Learfield Agree to a 10-Year Multimedia Rights Partnership

by [email protected] | Dec 22, 2025 | Company News, Enterprise-Wide News, Legacy News

MURRAY, Ky. – (December 22, 2025) Murray State University Athletics and Learfield, the media and technology company powering college athletics, announced today a 10-year partnership to transform Murray State’s revenue generation, multimedia rights, and fan engagement...
Learfield Announces Mike Corkish as General Manager of Big Sky Sports Properties

Learfield Announces Mike Corkish as General Manager of Big Sky Sports Properties

by [email protected] | Dec 11, 2025 | Company News, Legacy News

FARMINGTON, UT – Learfield, the exclusive multimedia rightsholder for the Big Sky Conference, today announced Mike Corkish as the General Manager of its locally based team, Big Sky Sports Properties. Corkish brings more than two decades of experience leading revenue...
University of Iowa Athletics Department Extends Relationship with John Deere, Adds Logo to Duke Slater Field

University of Iowa Athletics Department Extends Relationship with John Deere, Adds Logo to Duke Slater Field

by [email protected] | Oct 23, 2025 | Brand Partnerships, Innovation Stories, Legacy News

IOWA CITY, Iowa — The University of Iowa Athletics Department is proud to announce the extension of its valued relationship with John Deere through the 2026 season. This continued collaboration between two iconic Iowa brands reflects a shared commitment to...
Texas Tech Athletics and Learfield Studios Add I Am to Digital Content Collection Available on TexasTech+

Texas Tech Athletics and Learfield Studios Add I Am to Digital Content Collection Available on TexasTech+

by Ginny Wills | Mar 5, 2025 | Legacy News

LUBBOCK, Texas – Texas Tech Athletics and multimedia rightsholder Red Raider Sports Properties, in collaboration with the Emmy Award-winning Learfield Studios team, are excited to announce the release of original series I Am presented by PlainsCapital Bank. I Am...
Florida Gators® announce inaugural Gators at Sea Fan Cruise presented by Cruises.com in February 2025

Florida Gators® announce inaugural Gators at Sea Fan Cruise presented by Cruises.com in February 2025

by [email protected] | Jul 1, 2024 | Legacy News

The first-ever Gators® at Sea Fan Cruise will set sail in February 2025 on board Royal Caribbean® newest ship Utopia of the Seas, from Port Canaveral on a 3-night Bahamian cruise, the Gators® announced. This once-in-a-lifetime cruise experience will take loyal Gators®...
Kansas Athletics Returns to SIDEARM Sports to Launch New Digital Home

Kansas Athletics Returns to SIDEARM Sports to Launch New Digital Home

by admin | Apr 2, 2024 | Legacy News

Refreshed KUAthletics.com slated to go live this summer.  LAWRENCE, Kan. – Kansas Athletics has partnered with Learfield’s SIDEARM Sports, the nation’s leading provider of collegiate athletics websites, to reshape the digital home of Jayhawks sports. Launching this...
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