by admin | May 29, 2018 | News
Meka Morris, Larry Peters Join Learfield in Dallas and L.A. Respectively PLANO, Texas – Learfield continues to bolster its national sales team with recent appointments of industry veterans Meka Morris as senior vice president and Larry Peters as vice president....
by admin | May 22, 2018 | News
DALLAS — Blockparty, a fan-focused hospitality and entertainment company, announced today it will partner with Learfield’s Tiger Sports Properties and Memphis Athletics. Beginning in the fall of 2018, Blockparty will be the exclusive tailgating partner for Memphis...
by admin | May 21, 2018 | News
BERKELEY, Calif. – Blockparty, a fan-focused hospitality and entertainment company, announced today that it will partner with Cal Athletics and Learfield’s Cal Bears Sports Properties to become the exclusive tailgating provider for Cal Athletics, offering...
by admin | May 21, 2018 | News
COLLEGE STATION, Texas – Texas A&M Athletics and its multimedia rights holder, Learfield’s Texas A&M Ventures, announced today changes to its radio affiliations within the DFW Metroplex. Beginning this fall, fans will be able to catch Aggie game action and...
by admin | May 21, 2018 | News
DALLAS – Learfield announced today two staff changes at the collegiate marketer’s on-campus team solely dedicated to representing SMU Athletics. Josh White has been promoted to general manager for Learfield’s Mustang Sports Properties. He joined the SMU team in 2017...
by admin | May 17, 2018 | News
STATE COLLEGE, PA. – Penn State Athletics and its multimedia rights holder, Learfield’s Penn State Sports Properties, announced today a heightened relationship with the Penn State Bookstore, which is operated by Barnes & Noble College. For the 2018-19 and 2019-20...