by lanie.angel | Jan 4, 2024 | News
LOGAN, Utah – The Utah State University Rodeo Team (USU Rodeo) and Learfield – the media and technology company powering college athletics – are proud to announce a new partnership through the company’s College Rodeo division to drive revenue and increase exposure for...
by lanie.angel | Jan 2, 2024 | News
CORVALLIS, Ore. – Oregon State Athletics and its multimedia rights holder Beaver Sports Properties proudly announce a new initiative with Toyota and the Dam Nation Collective to launch an innovative campaign dedicated to the celebration and support of the Oregon State...
by Kimberly Elchlepp | Dec 14, 2023 | News
Seattle, Wash. – The University of Washington Athletics Department has announced that it will expand its relationship with Learfield – the leading media and technology company powering college sports – to include Learfield Amplify, which will provide the Huskies with...
by Kimberly Elchlepp | Dec 4, 2023 | News
ANN ARBOR, Mich. – Michigan Athletics and its multimedia rightsholder Learfield’s Michigan Sports Properties introduce Michigan Made: Women’s Gymnastics Presented by Blue Cross Blue Shield of Michigan. The five-part original docuseries – produced by Learfield Studios...
by lanie.angel | Nov 29, 2023 | News
BRENTWOOD, Tenn. – Ohio Valley Conference (OVC) and its multimedia rightsholder, Learfield’s Ohio Valley Conference Sports Properties, proudly announce SERVPRO as the newest conference corporate sponsor. The three-year agreement designates the 56-year-old company as...
by lanie.angel | Nov 28, 2023 | News
MADISON, Wis. – Badger Sports Properties, the multimedia rightsholder for Wisconsin Athletics, announced a partnership with UScellular to launch an innovative Name, Image and Likeness (NIL) campaign featuring three prominent Wisconsin student-athletes, aimed at...