KRAFT’S KAGR, LEARFIELD “KLEARintel” VENTURE PROVIDES FAN DATA AND INSIGHTS FOR COLLEGE ATHLETICS
PLANO, Texas - In an effort to best assist universities with precise understanding of their fans through data analytics, Learfield and the Kraft Analytics Group (KAGR) have formed a joint venture, KLEARintel. The strategic venture between the collegiate marketer and KAGR, which has been in development...