NACOGDOCHES, Texas – Stephen F. Austin (SFA) Athletics and its multimedia rightsholder, Learfield’s Lumberjack Sports Properties, proudly announce a monumental 10-year extension of its partnership with Pilgrim’s Pride, solidifying Pilgrim’s as the naming rights partner of the Lumberjack baseball stadium. The venue will now be known as “Pilgrim’s Park,” marking the beginning of an exciting chapter in the longstanding relationship between SFA Athletics and the leading global provider of high-quality food products.
“What a great day for SFA athletics and Lumberjack baseball,” said Ryan Ivey, SFA Director of Athletics. “We are extremely excited to be able to secure this partnership with Pilgrim’s and are extremely thankful and appreciative of their belief and support. As the world in intercollegiate athletics continues to evolve around us, it is critical for us to have long-standing and steadfast partners like Pilgrim’s to assist in navigating the challenges ahead. Pilgrim’s, and all of our partners, are critical for the long-term sustainability and success of our student-athletes. Partnerships such as this, have a direct impact on the overall success and well-being of our 550 student-athletes. We are forever grateful and humbled by this partnership and will work tirelessly to continue to steward and cultivate this great partnership for years to come!”
Lumberjack Sports Properties, the locally based team of Learfield – the leading media and technology company powering college athletics – is dedicated to extending the Stephen F. Austin Athletics brand to businesses and corporations of all sizes looking to align with the undeniably loyal and passionate collegiate fan base. As the exclusive athletics multimedia rightsholder for SFA, Lumberjack Sports Properties manages all aspects of the rights relationship, providing corporate partners diverse media opportunities with the athletic department.
“Pilgrim’s is thrilled that the Lumberjacks will be chopping opponents down to size in Pilgrim’s Park for the next decade,” said Brian Lloyd, Pilgrim’s Nacogdoches Complex Manager. “We are proud to extend our partnership with Stephen F. Austin Athletics and Learfield’s Lumberjack Sports Properties on such an important community landmark. The Nacogdoches community is our home and our commitment to our neighbors is at the forefront of everything we do. From our exciting new Pilgrim’s Park partnership or our longstanding commitment to the community through our Hometown Strong program, we’ve invested nearly $700,000 in the Nacogdoches Sportsplex and over $30,000 to support local charities.”
Established in 1946 as a feed store by brothers Lonnie “Bo” and Aubrey Pilgrim in Pittsburg, Texas, Pilgrim’s has evolved into a dominant force in the poultry industry, providing wholesome, quality products to customers and consumers for more than seven decades. Today, Pilgrim’s utilizes vertical integration and oversees every step of production from “egg to table” to deliver freshly prepared poultry products to more than 100 countries.
“We are thrilled to announce the continuation of our long-standing relationship with Pilgrim’s,” said Jared Brandewie, General Manager of Lumberjack Sports Properties. “This collaboration extends beyond the playing field, underscoring our shared dedication to community growth and excellence, with the aim of empowering our student-athletes to make meaningful impacts in the communities we proudly serve.”
Fans may purchase both 2024 season and single game tickets now at sfatickets.com. Pilgrim’s Park also offers several options to entertain groups in dedicated spaces. For more information, please reach out to the SFA Athletic Ticket Office at (936) 468-5225 or by email at tickets@sfasu.edu and an SFA Athletics representative will reach out to help.
About Pilgrim’s
Pilgrim’s is a leading global provider of high-quality food products, including well-recognized brands and value-added premium products. As one of the world’s largest poultry producers and a fully integrated pork producer, Pilgrim’s has provided wholesome, quality products to customers and consumers for more than seven decades. The company’s 58,000 team members take great pride in providing more than 133 million daily servings of protein to retailers, restaurants, foodservice providers, and consumers around the world. The company includes 39 production facilities and 27 prepared foods facilities in 14 U.S. states, the U.K., Puerto Rico, Mexico, and Europe. Pilgrim’s is proud to partner with more than 4,900 family farms for poultry and over 6,300 family farms for hog and lamb supplies. Pilgrim’s is also the owner of Moy Park, a leading poultry and prepared foods company in the U.K. and Europe, and the owner of Tulip Limited, a leading pork and prepared foods company in the U.K. As a global team, Pilgrim processes, prepares, package and delivers fresh, frozen, and value-added food products for sale in more than 100 countries.
About Learfield
Learfield is a diversified and influential media and technology company powering college athletics. Through its digital and physical platforms, Learfield owns and leverages a deep data set and relationships in the industry to drive revenue, growth, brand awareness, and fan engagement for brands, sports, and entertainment properties. With ties to over 1,200 collegiate institutions and over 15,000 local and national brand partners, Learfield’s presence in college sports and live events delivers influence and maximizes reach to target audiences. With solutions for a 365-day, 24/7 fan experience, Learfield enables schools and brands to connect with fans through licensed merchandise, game ticketing, donor identification for athletic programs, exclusive custom content, innovative marketing initiatives, NIL solutions, and advanced digital platforms. Since 2008, it has served as title sponsor for the acclaimed Learfield Directors’ Cup, supporting athletic departments across all divisions.