BUFFALO, NY – As part of a season-long campaign, the University at Buffalo men’s and women’s basketball teams partnered with Fidelis Care to raise money for the Buffalo Together Community Response Fund. With 150 combined blocks on the year, the amount donated totaled $3,000. Head coaches George Halcovage III and Becky Burke, along with representatives from Fidelis Care, recently presented a check at Alumni Arena.
“We take pride in giving back to the community whenever possible because those relationships are what makes Buffalo so special,” said Burke. “The support from this community is incredible and truly makes a difference in our student-athlete’s experience. We thank Fidelis Care who joined UB in supporting this fund and the impact made on our community.”
The BTCRF is a collaboration of 14 local funding organizations coordinated by the Community Foundation for Greater Buffalo and United Way of Buffalo & Erie County. It was created to address conditions resulting from long-standing structural racism and lack of investment that have harmed communities of color and blocked investment in East Buffalo neighborhoods. The BTCRF can only provide funding to nonprofit 501(c)3 organizations.
Thanks to the generosity of more than 100 corporations and foundations, as well as over 2,000 individuals from around the country, the BTCRF has raised $6.2 million and continues to accept donations.
“Fidelis Care is known throughout the state and locally for its dedication to the community and serving our under-resourced neighbors,” said Jason Martin, general manager for LEARFIELD’s Bulls Sports Properties, UB Athletics’ multimedia rightsholder. “I’m thankful we could utilize the platform UB Athletics and our basketball teams provide to grow awareness of the Buffalo Together Community Response Fund, and with Fidelis Care, make a difference to help those impacted by last year’s tragedy and work together toward a more equitable community.”
“Fidelis Care is proud to support important community initiatives like the Buffalo Together Community Response Fund,” said George Rodriguez, Fidelis Care Vice President, Sales & Marketing. “Our partnership with the UB men’s and women’s basketball teams gave us the opportunity to help fight against hunger while supporting some of our favorite local teams. It was a win for everyone.”
For more information about the fund, please visit www.BuffaloTogetherFund.org or email BuffaloTogetherFund@cfgb.org with questions.
About Fidelis Care:
Fidelis Care is a mission-driven health plan offering quality, affordable coverage for children and adults of all ages and at all stages of life. With more than 2.6 million members statewide, Fidelis Care believes that all New Yorkers should have access to affordable, quality health insurance. Follow us on LinkedIn at linked.com/fideliscare, on Twitter at @fideliscare, Instagram at @fideliscare, and on Facebook at facebook.com/fideliscare. For more information, call Fidelis Care at 1-888-FIDELIS (1-888-343-3547) or visit fideliscare.org.
LEARFIELD is a media, data, and technology services leader in intercollegiate athletics. The company unlocks the value of college sports for brands and fans through an omnichannel platform with innovative content and commerce solutions. LEARFIELD services include licensing and collegiate sports properties’ multimedia sponsorship management; publishing, audio, digital and social media; data analytics and insights; ticketing software; and ticket sales, premium seating, and fundraising services; branding; campus-wide business and sponsorship development. Since 2008, it has served as title sponsor for NACDA’s acclaimed LEARFIELD Directors’ Cup, recognizing athletic departments across all divisions.