MILWAUKEE – Deb Logan has been named General Manager of Milwaukee Panther Sports Properties, announced Tuesday by Learfield IMG College.
“I am incredibly excited about Deb joining Learfield IMG College as the new General Manager at Milwaukee,” said Learfield IMG College Vice President Chris Bloomfield. “She brings a wealth of experience, and her Wisconsin roots plus deep local corporate and community connections make her a great fit.”
Logan comes to the Panthers after most recently serving as the Vice President of Corporate Partnerships of the Milwaukee Bucks NBA G League affiliate, the Wisconsin Herd, located in Oshkosh Wisconsin.

Starting in 2017, she was part of the Herd’s management team tasked with building the business operations of the new franchise. Logan sold naming rights of the home of the Wisconsin Herd to Menominee Nation Indian Tribe and oversaw all aspects of the team’s corporate outreach, including growing the team’s corporate base and managing and activating the team’s partner accounts.
“We welcome Deb to the Panther family and are thrilled she is joining us,” Milwaukee Director of Athletics Amanda Braun said. “We continue to build our strong partnership with Learfield and are excited to see what Deb can do with the opportunity to grow our property in support of our student-athletes.”
A Wisconsin native and graduate of UW-Whitewater, Logan joined the Bucks in 1999 as the team’s manager of corporate sales and was promoted to Senior Director of Partnerships in 2013.
Logan began her career in sports at 620 WTMJ and Journal Broadcasting Group in Milwaukee, where she served as an account executive for 11 years selling on-air inventory for Bucks, Brewers, Packers and Badgers radio broadcasts.
Milwaukee Panther Sports Properties is the local Learfield IMG College team dedicated to representing Milwaukee Athletics, manages the multimedia rights relationship and the Panthers’ corporate partner platform.
Learfield IMG College unlocks the value of college sports for brands, fans and universities through the representation of collegiate institutions, conferences and arenas. As a fully integrated sports marketing and solutions platform, Learfield IMG College provides access to licensing and multimedia sponsorship management, including publishing, radio, digital and social media; fan engagement, ticket sales and professional concessions expertise; branding; campus-wide business and sponsorship development; and venue technology systems.