DALLAS – Further enhancing its community ties, PlainsCapital Bank will serve as presenting sponsor for the 2014 and 2015 “Battle for the Iron Skillet” football contest featuring cross-town rivals SMU and TCU, as announced today by SMU’s Director of Athletics Rick Hart and TCU’s Director of Intercollegiate Athletics Chris Del Conte. The Mustangs’ Gerald J. Ford Stadium will play host to the Horned Frogs this year on Saturday, Sept. 27 – marking their 94th meeting.

This two-year entitlement for the Battle for the Iron Skillet provides Dallas-based PlainsCapital Bank another opportunity to align its brand with two collegiate institutions in the DFW area and strengthen its presence among the community. As an extension of this sponsorship, PlainsCapital Bank committed to a multi-year corporate partnership with SMU Athletics as secured by the university’s exclusive multimedia rights holder, Learfield Sports’ Mustang Sports Properties. The bank already shares a corporate partnership with TCU Athletics, with rights managed by IMG College. PCB-IronSkillet

“PlainsCapital Bank is deep-rooted in all things Texas, which means our enthusiasm for college football is far-reaching during one of the most exciting times of the year,” said PlainsCapital Bank, Texas Region Chairman Steve Hambrick. “We are proud to support the 2014 Battle for the Iron Skillet faceoff between two of our local teams – SMU and TCU. We wish both the Mustangs and the Horned Frogs the very best in this year’s match up.”

“PlainsCapital Bank is a valued corporate partner, and we look forward to expanding our relationship with them as we seek to bring home the Iron Skillet,” said Hart. “Over the next two years, we’re proud to associate the Mustang brand with PlainsCapital Bank for this always highly-anticipated game in addition to their support of our overall athletics program.”

Del Conte added, “We are appreciative of PlainsCapital Bank enhancing our already strong corporate partnership by now having an affiliation with the tradition and history of our football series with SMU.”

Mustang Sports Properties is a property of Learfield Sports, which manages the multimedia rights for nearly 100 collegiate properties and titles the prestigious Learfield Sports Directors’ Cup with award co-founders NACDA and USA Today. Learfield’s multimedia rights encompass numerous content distribution platforms to deliver the passion of college athletics across radio, television and digital networks to fans globally. Visit www.learfieldsports.com for more.

SMU, the only Division I athletic program in Dallas, Texas, sponsors 17 sports and is a proud member of the American Athletic Conference. More information about SMU and its coaches, student-athletes and teams is available at www.SMUMustangs.com.

About PlainsCapital Bank
Dallas-based PlainsCapital Bank, the fifth largest Texas-headquartered bank by deposit market share1, operates more than 70 Texas branches and has more than 1,200 employees providing highly personalized relationship banking through a single point of contact. Offering commercial lending, treasury management, small business banking, private banking, and trust and wealth management services, PlainsCapital Bank empowers responsive, local decision making in each of its major markets: Austin, Corpus Christi, Dallas, El Paso, Fort Worth, Houston, Laredo, Lubbock, the Rio Grande Valley and San Antonio. PlainsCapital Bank is part of the PlainsCapital Corporation family of companies. PlainsCapital Corporation is a wholly owned subsidiary of Hilltop Holdings (NYSE:HTH). Find more information at PlainsCapital.com.

Source: 12013 Summary of Deposits survey by the FDIC adjusted for any bank acquisitions