by Eric Beovich | Nov 18, 2025 | Company News
Innovative Agreement Expands Revenue Opportunities to Support Alumni Engagement ANN ARBOR, Mich. – The Alumni Association of the University of Michigan and Learfield today announced an integrated partnership in which Learfield will represent the Alumni Association for...
by [email protected] | Nov 13, 2025 | Company News, Enterprise-Wide News
BURLINGTON, Vt. (November 13, 2025) — The University of Vermont Athletics (UVM) and Learfield, the media and technology company powering college athletics, today announced a 10-year renewal of their long-term partnership. Through Vermont Sports Properties, Learfield...
by Eric Beovich | Nov 5, 2025 | Company News
WEST POINT, N.Y. – Army West Point Athletics and Learfield announced today a 10-year partnership renewal, maintaining the national leader in revenue generation and fan engagement’s role as the United States Military Academy’s exclusive athletics multimedia rights...
by Eric Beovich | Oct 29, 2025 | Company News, Innovation Stories
The first of its kind syndicated show provides statewide platform for fans to get to know student-athletes AUSTIN, Texas (October 29, 2025) – Texas Athletics announced today the launch of “Texas & Os,” a first of its kind syndicated talk show featuring engaging...
by Eric Beovich | Oct 9, 2025 | Company News
Cyclones to capitalize on innovative revenue generation and NIL strategies AMES, Iowa – Iowa State Athletics and Learfield, the media and technology company powering college athletics, are set to enter the new age of college athletics with a transformative long-term...
by Eric Beovich | Sep 30, 2025 | Company News
BERKELEY, Calif. – Learfield, the exclusive multimedia rights holder for Cal Athletics, announced today that Bryan Meadows has been appointed General Manager of its locally based team, Cal Bears Sports Properties. In his return to Cal Bears Sports Properties, where he...