by [email protected] | Jan 7, 2026 | Company News, Enterprise-Wide News
COLUMBUS, Ohio (January 7, 2026) – The Ohio State University Department of Athletics is extending its 15-plus year relationship with Learfield, the leading media and technology company powering college athletics. The early partnership extension reflects Ohio State’s...
by [email protected] | Dec 22, 2025 | Company News, Enterprise-Wide News, Legacy News
MURRAY, Ky. – (December 22, 2025) Murray State University Athletics and Learfield, the media and technology company powering college athletics, announced today a 10-year partnership to transform Murray State’s revenue generation, multimedia rights, and fan engagement...
by Eric Beovich | Dec 18, 2025 | Company News
25-year industry veteran to lead business development and partnership solutions for the Trojans LOS ANGELES – Learfield and USC Athletics announced today that 25-year industry veteran Wayne Guymon has been named the Vice President & General Manager of the new...
by Eric Beovich | Dec 17, 2025 | Company News, Innovation Stories
Groundbreaking Partnership Creates Best-In-Class NIL Ecosystem Growing Student-Athlete Revenue Opportunities MADISON, Wis. – The University of Wisconsin Athletic Department and Learfield’s Badger Sports Properties have announced the creation of Badger Athlete...
by [email protected] | Dec 11, 2025 | Company News, Legacy News
FARMINGTON, UT – Learfield, the exclusive multimedia rightsholder for the Big Sky Conference, today announced Mike Corkish as the General Manager of its locally based team, Big Sky Sports Properties. Corkish brings more than two decades of experience leading revenue...
by Eric Beovich | Nov 18, 2025 | Company News
Innovative Agreement Expands Revenue Opportunities to Support Alumni Engagement ANN ARBOR, Mich. – The Alumni Association of the University of Michigan and Learfield today announced an integrated partnership in which Learfield will represent the Alumni Association for...
