Minneapolis, MN — December 18, 2024 — Sun Country Airlines (NASDAQ: SNCY), Learfield’s Gopher Sports Properties and Dinkytown Athletes have teamed up to provide one of the largest and far-reaching NIL airline deals in college sports for University of Minnesota...
Austin, TX — December 17, 2024 —The University of Texas announced today that it is welcoming Big League Chew, the one and only shredded bubble gum, as a sponsor of the Texas Baseball and Softball programs. As part of this collaboration, Big League Chew will launch the...
Boulder, CO —Fowler Automotive today announced the expansion of its partnership with the University of Colorado Athletics and Learfield’s Buffalo Sports Properties, significantly increasing its investment in Name, Image, and Likeness (NIL) opportunities for...
LAWRENCE, Kan. (November 26, 2024) — FNBO (First National Bank of Omaha), Kansas Athletics, and Learfield’s Jayhawk Sports Properties have announced an expansion of their longstanding partnership, bringing FNBO front and center to Jayhawk basketball fans. FNBO will...
PLANO, TX (November 26, 2024) — Learfield, the leading media and technology company powering college athletics, announced today that it named sports industry veteran George Scott as President of SIDEARM Sports, the leading website, mobile, app and digital experience...
