by [email protected] | Jan 14, 2025 | Company News, Enterprise-Wide News
Houston will Leverage Learfield’s Integrated Solutions to Drive Revenue for its Athletics Programs and Student-Athletes Houston, TX (January 14th, 2025) – University of Houston Athletics is renewing its 20-plus year relationship with Learfield, the media and...
by Eric Beovich | Jan 9, 2025 | Company News, Enterprise-Wide News
MSU Bulldog Sports Properties to Generate Revenue through Elevated Sponsorships Powered by Data, Digital, NIL and Corporate Partnership Solutions STARKVILLE, Miss. – Mississippi State Athletics and Learfield announced today the renewal of their 16-year relationship...
by [email protected] | Dec 17, 2024 | Brand Partnerships, Enterprise-Wide News
Austin, TX — December 17, 2024 —The University of Texas announced today that it is welcoming Big League Chew, the one and only shredded bubble gum, as a sponsor of the Texas Baseball and Softball programs. As part of this collaboration, Big League Chew will launch the...
by [email protected] | Nov 26, 2024 | Company News, Enterprise-Wide News
PLANO, TX (November 26, 2024) — Learfield, the leading media and technology company powering college athletics, announced today that it named sports industry veteran George Scott as President of SIDEARM Sports, the leading website, mobile, app and digital experience...
by Eric Beovich | Nov 25, 2024 | Brand Partnerships, Enterprise-Wide News
Pair of officially licensed and co-branded craft beers to be celebrated at December Launch Party KINGSTON, R.I. – Rhode Island Athletics and Newport Craft Brewing and Distilling Company have released a pair of officially licensed, co-branded craft beers featuring...
by [email protected] | Nov 21, 2024 | Company News, Enterprise-Wide News, Innovation Stories
PLANO, TX (November 21, 2024)— Learfield, the leading media and technology company powering college athletics, announced the launch of EDGE, a data-driven digital marketing agency. EDGE will deliver customized digital marketing strategies to help brands engage...
