Becomes first club level naming rights partner inside Folsom Field
BOULDER, Colo. – Colorado Athletics and Buffalo Sports Properties have secured a new partnership with BOK Financial, introducing the top 25 financial services company as the “Official Banking Partner of the Buffs” in a multi-year agreement.
The partnership provides for category exclusivity and makes BOK Financial Colorado’s first naming rights partner for the Byron White Stadium Club.
“Like Colorado Athletics, BOK Financial is the gold standard and we are so happy to be entering into a partnership with a national institution so committed to our community,” said CU Athletic Director Rick George. “In addition to being the first naming rights partner for the Byron White Club, I’m incredibly excited for BOK Financial’s engagement with our great fans and students.”
As a part of their commitment to connecting with Buffs fans and students, BOK Financial now serves as the presenting sponsor of Colorado’s student section for home games at Folsom Field and the CU Event Center.
The partnership also delivers various traditional and digital assets, including intellectual property rights for the use of official Colorado Athletics logos and marks, prominent static signage, LED signage and digital sponsorship placement.
“We are so proud to partner with Colorado Athletics and the Buffs, particularly on the stadium club honoring legendary Buff and Supreme Court Justice Byron ‘Whizzer’ White,” said Stacy Kymes, BOK Financial president and CEO. “We look forward to being part of the rich history and celebrated traditions of Colorado’s athletic program.”
For more than a century, BOK Financial has fueled the success of consumers, businesses and wealth clients nationwide from operations focused in eight states in the Midwest and Southwest. The financial services company has 14 Colorado locations—including a banking center near the Boulder campus at 2025 Pearl St.—as well as a network of hundreds of surcharge-free ATMs across the state.
“We’re thrilled to welcome BOK Financial to the Buffs family and to see the remarkable commitment they are making to Colorado Athletics,” said Andrew Popchock, General Manager of Buffalo Sports Properties. “We’re proud to connect our fanbase to a highly regarded banking partner that combines nationwide resources with local ties to our community and state.”
Buffalo Sports Properties, the locally based team of Learfield – the media and technology company powering college athletics – is the exclusive multimedia rights holder for Colorado Athletics and oversees all sponsorship agreements on behalf of the Buffaloes.
About BOK Financial
BOK Financial Corporation is a $50 billion regional financial services company headquartered in Tulsa, Oklahoma with $114 billion in assets under management or administration. The company’s stock is publicly traded on NASDAQ under the Global Select market listings (BOKF). BOK Financial Corporation’s holdings include BOKF, NA; BOK Financial Securities, Inc.; and BOK Financial Private Wealth, Inc. BOKF, NA’s holdings include TransFund and Cavanal Hill Investment Management, Inc. BOKF, NA operates banking divisions across eight states as: Bank of Albuquerque; Bank of Oklahoma; Bank of Texas; and BOK Financial in Arizona, Arkansas, Colorado, Kansas and Missouri; as well as having limited purpose offices in Nebraska, Wisconsin, Connecticut and Tennessee. Through its subsidiaries, BOK Financial Corporation provides commercial and consumer banking, brokerage trading, investment and trust services, mortgage origination and servicing, and an electronic funds transfer network. For more information, visit www.bokf.com.
About CU Boulder Athletics
The University of Colorado, located at the foot of the Rocky Mountains in Boulder, began intercollegiate competition in the spring of 1890, and 134 years later the school sponsors 17 varsity programs on the NCAA Division I level. The school sponsors men’s and women’s basketball, men’s and women’s cross country, football, men’s and women’s golf, women’s lacrosse, men’s and women’s skiing, women’s soccer, women’s tennis, men’s and women’s indoor and outdoor track & field, and women’s volleyball. Known as the Buffaloes since 1934, the school has won 30 national championships, over 200 conference championships and boasts more than 150 individual NCAA Champions.
About Learfield
Learfield is the leading media and technology company powering college athletics. Through its digital and physical platforms, Learfield owns and leverages a deep data set and relationships in the industry to drive revenue, growth, brand awareness, and fan engagement for brands, sports, and entertainment properties. With ties to over 1,200 collegiate institutions and over 12,000 local and national brand partners, Learfield’s presence in college sports and live events delivers influence and maximizes reach to target audiences. With solutions for a 365-day, 24/7 fan experience, Learfield enables schools and brands to connect with fans through licensed merchandise, game ticketing, donor identification for athletic programs, exclusive custom content, innovative marketing initiatives, NIL solutions, and advanced digital platforms. Since 2008, it has served as title sponsor for the acclaimed Learfield Directors’ Cup, supporting athletic departments across all divisions.