NORTON COMMONS BECOMES OFFICIAL CORPORATE SPONSOR OF UNIVERSITY OF LOUISVILLE ATHLETICS
LOUISVILLE, KY – Norton Commons, LLC announced today that it has become an official corporate partner of University of Louisville Athletics, as secured by UofL’s multimedia rights holder, Louisville Sports Properties, a property of Learfield Sports.
As a multi-year corporate partner, Norton Commons will receive premium digital signage in Papa John’s Cardinal Stadium, the KFC Yum! Center, and other University of Louisville Athletics venues; exposure on the University of Louisville Sports Radio Network; benefit through print visibility and on-site presence at athletic events; and exclusive opportunities through all major sports. The agreement is effective concurrent with the 2014-15 athletic season.
“Norton Commons is pleased to forge this relationship with the University of Louisville and Louisville Athletics,” said Norton Commons’ Managing Director Charles Osborn III. “The management team at Norton Commons has supported Cardinal Athletics for years, and we’re excited to solidify the relationship by becoming an official corporate partner. The University of Louisville is an integral part of our city and our community, and Norton Commons is a development focused on building a strong sense of community, so the partnership makes perfect sense,” Osborn added.
The Marketing Director for Norton Commons, Marilyn Osborn Patterson, said “Louisville Athletics contribute greatly to the Louisville community, just as we hope to do through our projects and efforts in Norton Commons, so we’re thrilled to support Louisville and Louisville fans throughout the region. The partnership is a great fit for both parties.”
The multi-year partnership between Norton Commons and University of Louisville Athletics will run through June 30, 2017. Learfield Sports manages the multimedia rights for nearly 100 collegiate properties and began overseeing Louisville’s rights in February 2014.
About Norton Commons:
Norton Commons is Kentucky’s first Traditional Neighborhood Development (“TND”). Planned TNDs are the cornerstone of the new urbanism movement, which promotes the creation and restoration of diverse, walkable, and vibrant mixed-use communities assembled in an integrated fashion, resulting in a complete community. Norton Commons sits on almost 600 acres in northeast Jefferson County, Kentucky and is currently home to over 650 residences, 50 businesses, shops and restaurants, 2 schools, and dozens of parks and green spaces. To learn more about Norton Commons, visit www.nortoncommons.com.