NIL
Powering NIL
Name, Image, and Likeness (NIL) continues to shape the landscape of college sports. Learfield delivers real solutions that empower brand partners to maximize meaningful student-athlete NIL opportunities.
Data-driven strategies and expertise, combined with the ability to integrate university intellectual property (IP) with athlete influencer marketing programs, position Learfield as the trusted authority in NIL deal-making.
Compass NIL is the platform that powers NIL dealmaking, connecting brands with student-athlete influencers.
Brand Sponsorships
Expand brand reach and yield higher engagement through meaningful interactions that deliver deeper connections to fans and consumers.
Digital Activation
Custom Content
Authentic Social
Agency Alliance
Student-Athlete Experiences
Enriching the student-athlete experience through brand sponsorship opportunities and resources focused on building personal brand development and business acumen.
Student-Athlete Influencer Marketing
Diverse Opportunities with Brand Sponsors
Micro-internships
NIL Literacy and Student-Athlete Resources
Innovative Solutions
Access digital and technology solutions that create the differentiation and representation that athletic programs, student-athletes, and partners need to bring college sports brands to life.
Deal Management Platforms
Collective Partnerships
Original Content Development
Licensed Merchandise
Sports Properties
Strategic solutions for university partners seeking to enhance support for NIL initiatives that maximize brand activations and optimize the student-athlete experience for personal and professional growth.
University IP
Fan and Brand Affinity Insights
Educational Resources
Student Athlete Development
NIL Activations and Insights
Missouri Farm Bureau Insurance
Postmates
NIL Sizzle Reel
Unlocking NIL Opportunities
Crimson Cookoff
Spilling the Tee
