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OKLAHOMA BLOOD INSTITUTE’S “BEDLAM BLOOD BATTLE” PITS OSU COWBOYS AGAINST OU SOONERS

by admin | Nov 1, 2011 | News

November 1, 2011 – The University of Oklahoma (OU) and Oklahoma State University (OSU) rivalry continues in the second year of the Bedlam Blood Battle. Learfield Sports represents both schools, which will compete for the most blood donors for Oklahoma Blood Institute...

Iowa Farm Bureau Helps Bring ANF Game Day to Kinnick Stadium in an Unforgettable Way

by admin | Oct 18, 2011 | News

The Iowa Farm Bureau partners with Hawkeye Sports Properties and the University of Iowa to bring ANF (America Needs Farmers) Game Day to Kinnick Stadium. As part of the ANF (America Needs Farmers) partnership announced in August between the Iowa Farm Bureau (IFBF),...

Penn State Sports Properties help “Build” Awareness for Iron Workers Union

by admin | Sep 30, 2011 | News

The Iron Workers Local Union No. 3 developed a unique partnership with Penn State Sports Properties in order to increase awareness and integrate their brand with the history of Nittany Lions Football. IRON WORKERS UNION AND PENN STATE Penn State Sports Properties...

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  • Razorback® Fans Get a Glimpse into Women’s Basketball Guard Jersey Wolfenbarger’s Off the Court Life in ZIPS’ Car Wash Convos™
  • Michigan Announces LEARFIELD Allied NIL Initiative for Brands
  • University of Minnesota Athletics Introduces “Athletes in Leadership” as Third Original Content Series with Gopher Sports Properties and Sponsors Unilever, Cub
  • USAA Bolsters Relationship with Army West Point in Support of Women’s Athletics
  • EMU Athletics Extends Multimedia Rights Relationship with LEARFIELD

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