Compass NIL

Increased Opportunities. Unmatched Integration. Proven Results.

COMPASS NIL

Increased Opportunities. Unmatched Integration. Proven Results.

Learfield’s Compass NIL powers increased opportunities for student-athletes to participate in NIL activities. Compass NIL is an exchange, exclusively designed and built by Learfield to manage NIL dealmaking between brand partners and student-athletes across 160 sports properties while continuing to facilitate NIL merchandise licensing activity at scale.

Compass NIL Delivers

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Dealmaking Efficiency.

A centralized platform for Learfield to activate brand partners’ NIL marketing rights from start to finish – identify, communicate with, and transact with student-athletes – all in one place

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Reporting and Disclosure.

Tracking of all deal activity and facilitates real-time reporting and visibility to school partners for NIL support, compliance, and NCAA disclosure purposes

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Deal Insights.

A searchable database of student-athlete likes and interests for authentic influencer connections, plus access to compensation data to better-inform deal value and support campaign execution for brand partners

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Easy connection between Learfield university brand partners and 30,000 student-athletes

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Seamless integration with Learfield’s database of over 12,000 unique brand partners

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Enhanced ability to deliver more value than ever for student-athletes

Brand Sponsorships

Compass NIL enables sponsors to easily identify and present NIL opportunities to student-athletes that align with their brand values and will appeal to consumers. The comprehensive exchange delivers school intellectual property (IP) activation, endorsements, social influencer, content creation, and other business opportunities to student-athletes through a single-source integration with all Learfield sports properties.

Student-Athlete Opportunities

Student-athlete influencers easily connect with thousands of brand partners and NIL opportunities through the Compass NIL mobile app. Athletes can review NIL opportunities, execute agreements, verify activities, and receive payments through a digital wallet – all through a single platform.

NIL Licensing / Merchandise

Compass NIL serves as the athlete opt-in platform of choice for large-scale NIL and university merchandise licensing programs for industry leading companies such as Fanatics, EA SPORTS, and more across hundreds of collegiate institutions. More than 30,000 student-athletes are currently active on the platform.

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