CSU Bakersfield Roadrunners

Roadrunner Sports Properties is Learfield’s local, dedicated team representing CSU Bakersfield. In complete collaboration with the university, Learfield is committed to extending the affinity of the CSUB brand to businesses and corporations of all sizes looking to align with the undeniably loyal and passionate collegiate sports fan base. As exclusive multimedia rights holder for CSUB Athletics, Roadrunner Sports Properties manages all aspects of the rights relationship, providing corporate partners both traditional and new media opportunities with CSUB in which to bolster their own brand and garner maximum exposure through inventory such as venue signage; event sponsorships and promotion; corporate hospitality; television; digital engagement and visibility via the official athletics website; and radio game broadcasts and coaches’ shows.


Roadrunner Sports Properties c/o CSU Bakersfield, 8 - Gym, 9001 Stockdale Highway, Bakersfield, CA 93311

Will Carter

General Manager

P: 661-654-6224