Learfield News
Below are the latest news and events from Learfield and our affiliates.
For press and media inquiries, contact us via this form.

Introducing: ONEpass

Jacksons Expands Official Trading Card Promotion with Boise State Athletics

Harris Teeter and Learfield to Assist in Fighting Hunger at the Feb. 25 Men’s Basketball Game

Learfield and SIDEARM Sports Executive Jeff Rubin to receive Keith Jackson Eternal Flame Award; Basketball analyst Debbie Antonelli selected Jake Wade Award winner

University of Tennessee Volunteers® Forward Jonas Aidoo featured in ZIPS’ latest Car Wash Convos™

A-State Athletics Adds Learfield Amplify to Support Ticket Sales, Premium Seating, Development

Followill Earns Wells Fargo Postgraduate Scholarship

University of North Carolina® Tar Heel Forward Armando Bacot Shines Light on his Off the Court Life in ZIPS’ Car Wash Convos™

University of Tennessee Lady Volunteers Forward Rickea Jackson Takes a Ride through ZIPS Car Wash in the latest Car Wash Convos™ Episode

SERVPRO® Named Official Cleanup and Restoration Company of the Florida Gators

Big 12 Basketball Food Drive Gives Fans the Opportunity to Help Fight Against Hunger

Virginia Tech softball added to Virginia Tech Sports Network coverage

The FLOCK NIL Collective Launches in Support of UTC Athletics; Becomes Proud Partner

Learfield Names Banks Shepherd General Manager, Wake Forest Sports Properties

SeatGeek Partners with Paciolan, the Largest Ticketing Company in College Athletics

Razorback® Fans Get a Glimpse into Women’s Basketball Guard Jersey Wolfenbarger’s Off the Court Life in ZIPS’ Car Wash Convos™

Michigan Announces Learfield Allied NIL Initiative for Brands

University of Minnesota Athletics Introduces “Athletes in Leadership” as Third Original Content Series with Gopher Sports Properties and Sponsors Unilever, Cub

USAA Bolsters Relationship with Army West Point in Support of Women’s Athletics

EMU Athletics Extends Multimedia Rights Relationship with Learfield

Badgers’ Sponsor to Award Clean Energy Scholarship to One UW-Madison Student

UVM Athletics, Mascoma Bank Renew Multi-Year Relationship

Alabama Athletics Extends Multimedia Rights Relationship with Learfield in Landmark Deal

ZIPS Car Wash Releases Car Wash Convos™ Featuring Tar Heel Fan Favorite Alyssa Ustby

OU Athletics, Learfield Launch Original Content Series Featuring Oklahoma Softball

Billikens Announce New Relationship, Community-Driven Initiative with Neighbors Credit Union

C10 Media Acquires Digital Signage Company ANC from Learfield

UConn+ Streaming Digital Network to Launch Jan. 17

Seton Hall Pirates, NEBPI Relationship for 2022-23 Season

Cowgirl Softball Secures NIL Relationship with Bluepeak

Erik Book Named General Manager, Texas A&M Ventures

West Sixth Brewing Announces New Beer Made in Collaboration with Western Kentucky University

CLC and College Football Playoff Officials Working to Stop Merchandise Counterfeiters at National Championship Game

Utah State Athletics Announces Multimedia Rights Extension with Learfield

A-State Athletics Announces Multimedia Rights Extension with Learfield

ZIPS Car Wash Releases Car Wash Convos™ Featuring Tayven Jackson, University of Tennessee Quarterback

Louisiana Tech enters multimedia rights agreement with Learfield

College Football Playoff to Deliver Mobile Augmented Reality Experience for Fans Via Technology from ImagineAR, SIDEARM Sports

Iowa Announces UFC as a Men’s & Women’s Wrestling Sponsor

UVM Athletics Welcomes McGee Automotive Family as Presenting Sponsor of Men’s Basketball

Learfield Announces National College Sports Engagement with Dunkin’ Launching With 24 Universities and Student-Athlete NIL Activation

Enter the Badger for a Day Sweepstakes

College Basketball Fans Get Ready for HOOPHALL: LONDON SHOWCASE; Episode 1 is Now Live

Learfield Names Dan Dial General Manager, UNC Asheville Sports Properties

SCHEELS Heroes Game Honorees Announced

Washington Football Trading Cards Coming in December

UVM Athletics Introduces Inspired Closets as Presenting Sponsor of Team IMPACT at University of Vermont
