Learfield News

 

 

Below are the latest news and events from Learfield and our affiliates.
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Badgers’ Sponsor To Award Clean Energy Scholarship To One UW-Madison Student

Badgers’ Sponsor To Award Clean Energy Scholarship To One UW-Madison Student

Memphis Tigers Select LEARFIELD For Development Support

Memphis Tigers Select LEARFIELD For Development Support

Article by On3: What Will 2022 Bring In The NIL Space? We Ask The Experts

Article by On3: What Will 2022 Bring In The NIL Space? We Ask The Experts

BetDetect, A Joint Venture Of U.S. Integrity And LEARFIELD, To Monitor Activity And Protect Universities, Student-Athletes, And Fans As Collegiate Sports Wagering Grows

BetDetect, A Joint Venture Of U.S. Integrity And LEARFIELD, To Monitor Activity And Protect Universities, Student-Athletes, And Fans As Collegiate Sports Wagering Grows

JohnWallStreet Article:  Alabama, Georgia To See Sponsor, Licensing Boost From CFP Title Game

JohnWallStreet Article: Alabama, Georgia To See Sponsor, Licensing Boost From CFP Title Game

Sportico Guest Column by LEARFIELD CRO John Brody:  Timing, Change And The Evolution Of College Sports

Sportico Guest Column by LEARFIELD CRO John Brody: Timing, Change And The Evolution Of College Sports

Adweek article:  Student-Athlete and Brand Partnerships Increase Following New NIL Policy

Adweek article: Student-Athlete and Brand Partnerships Increase Following New NIL Policy

The Chattanooga Mocs Will Leverage New Text Request Relationship To Better Connect With Fans Before, During And After Games

The Chattanooga Mocs Will Leverage New Text Request Relationship To Better Connect With Fans Before, During And After Games

ESPN’s College Football Playoff MegaCast Returns, Nearly 40 Presentations Of New Year’s Six Games

ESPN’s College Football Playoff MegaCast Returns, Nearly 40 Presentations Of New Year’s Six Games

KFC Yum! Center Debuts Dynamic AV Renovation By ANC

KFC Yum! Center Debuts Dynamic AV Renovation By ANC

PBR Teams Up With LEARFIELD To Enhance Event Ticket Sales

PBR Teams Up With LEARFIELD To Enhance Event Ticket Sales

Tech Upgrades At Xavier University’s Cintas Center Enhance Experience For Sports And Beyond

Tech Upgrades At Xavier University’s Cintas Center Enhance Experience For Sports And Beyond

Simmons Bank Announces “Game Changing” Support For Female Student-Athletes With Multi-University Sponsorship Of Women’s Athletics

Simmons Bank Announces “Game Changing” Support For Female Student-Athletes With Multi-University Sponsorship Of Women’s Athletics

Women’s Sports Growth = Marketing Opportunities

Women’s Sports Growth = Marketing Opportunities

Duke Athletics Teams With Therabody For Student-Athlete Wellness

Duke Athletics Teams With Therabody For Student-Athlete Wellness

Wisconsin Athletics Announces Expanded Relationship With LEARFIELD

Wisconsin Athletics Announces Expanded Relationship With LEARFIELD

“Beyond the Arc” Campaign Raises Money For Local Education

“Beyond the Arc” Campaign Raises Money For Local Education

FAU Athletics and Baptist Health Extend Relationship

FAU Athletics and Baptist Health Extend Relationship

People’s Credit Union Expands Its Commitment With Rhode Island Athletics

People’s Credit Union Expands Its Commitment With Rhode Island Athletics

LEARFIELD Publishes Intercollegiate Fan Pulse Report Further Exploring The Strength And Resiliency Of The College Sports Fan

LEARFIELD Publishes Intercollegiate Fan Pulse Report Further Exploring The Strength And Resiliency Of The College Sports Fan

Participants Named for 2021 LEARFIELD EDGE Academy

Participants Named for 2021 LEARFIELD EDGE Academy

Friar Athletics And Rhode Island Medical Imaging Expand Multi-Year Relationship

Friar Athletics And Rhode Island Medical Imaging Expand Multi-Year Relationship

Legacy Restaurant Group, A Wendy’s® Franchise Organization, Inks Multiyear Sponsorship Agreement With Kansas Athletics And Coach Bill Self; Opens Frosty Pop-Up In Allen Fieldhouse

Legacy Restaurant Group, A Wendy’s® Franchise Organization, Inks Multiyear Sponsorship Agreement With Kansas Athletics And Coach Bill Self; Opens Frosty Pop-Up In Allen Fieldhouse

Oregon Brought Out The Halo Infinite Augmented Reality At Their Football Game

Oregon Brought Out The Halo Infinite Augmented Reality At Their Football Game

T-Mobile Engagement With University Of Alabama, University Of Florida, University Of Georgia And Texas A&M University

T-Mobile Engagement With University Of Alabama, University Of Florida, University Of Georgia And Texas A&M University

Air Force Athletics Extends Multimedia Rights Agreement With LEARFIELD

Air Force Athletics Extends Multimedia Rights Agreement With LEARFIELD

New Initiative Will Lead To More NIL Deals Involving Athletes And School Logos

New Initiative Will Lead To More NIL Deals Involving Athletes And School Logos

Hy-Vee To Sponsor Renewed, Legendary Rivalry Series Between Kansas And Missouri Men’s Basketball

Hy-Vee To Sponsor Renewed, Legendary Rivalry Series Between Kansas And Missouri Men’s Basketball

The University Of Texas And Dell Technologies Expand Relationship

The University Of Texas And Dell Technologies Expand Relationship

RoofClaim.com Named As Presenting Partner Of The 2021 American Athletic Conference Football Championship Game

RoofClaim.com Named As Presenting Partner Of The 2021 American Athletic Conference Football Championship Game

SBJ I Factor: LEARFIELD CRO John Brody On His Storied Career

SBJ I Factor: LEARFIELD CRO John Brody On His Storied Career

Dos Equis Sponsors Wedding At Kyle Field On Game Day

Dos Equis Sponsors Wedding At Kyle Field On Game Day

Women Of The C-Suite: Danielle Johnson Of LEARFIELD On The Five Things You Need To Succeed As A Senior Executive

Women Of The C-Suite: Danielle Johnson Of LEARFIELD On The Five Things You Need To Succeed As A Senior Executive

Origin Bank Supports Excellence On And Off The Court With SMU Basketball Sponsorship

Origin Bank Supports Excellence On And Off The Court With SMU Basketball Sponsorship

Announcing LEARFIELD Allied, The First Nationwide NIL Offering That Delivers Brands The Opportunity To Pair Student-Athletes With University Partner Marks And Logos

Announcing LEARFIELD Allied, The First Nationwide NIL Offering That Delivers Brands The Opportunity To Pair Student-Athletes With University Partner Marks And Logos

Madden National College Championship – Featuring EA SPORTS Madden NFL 22 And $150,000 Prize Pool – Concludes November 18

Madden National College Championship – Featuring EA SPORTS Madden NFL 22 And $150,000 Prize Pool – Concludes November 18

SCHEELS To Title Sponsor Iowa, Nebraska “Heroes Game” Annual Thanksgiving Week Football Rivalry

SCHEELS To Title Sponsor Iowa, Nebraska “Heroes Game” Annual Thanksgiving Week Football Rivalry

Washington Names Carter Subaru First-Ever “Automotive Sponsor Of Women’s Athletics”

Washington Names Carter Subaru First-Ever “Automotive Sponsor Of Women’s Athletics”

Mobile ID To Provide Secure, Contactless Convenience For University Of Oklahoma Fans Heading To Lloyd Noble Center During Basketball Season

Mobile ID To Provide Secure, Contactless Convenience For University Of Oklahoma Fans Heading To Lloyd Noble Center During Basketball Season

Bluepeak Becomes Official Partner Of Oklahoma State Athletics

Bluepeak Becomes Official Partner Of Oklahoma State Athletics

One UW Student To Win Free Rent In 2022-23 When Wisconsin Badgers Host The Marquette Golden Eagles In Kohl Center December 4

One UW Student To Win Free Rent In 2022-23 When Wisconsin Badgers Host The Marquette Golden Eagles In Kohl Center December 4

Vermont Mutual To Continue Longtime Commitment To The Catamounts

Vermont Mutual To Continue Longtime Commitment To The Catamounts

LEARFIELD Appoints Danny Dunbar To Lead Its Redbird Sports Properties Team At Illinois State

LEARFIELD Appoints Danny Dunbar To Lead Its Redbird Sports Properties Team At Illinois State

University Of Minnesota Athletics And Gopher Sports Properties Unveil Compelling “Girls In Leadership” Video Series

University Of Minnesota Athletics And Gopher Sports Properties Unveil Compelling “Girls In Leadership” Video Series

OCH Regional Medical Center Bolsters MSU Affinity; Becomes Official Women’s Healthcare Provider Of MSU Athletics

OCH Regional Medical Center Bolsters MSU Affinity; Becomes Official Women’s Healthcare Provider Of MSU Athletics

Towne Auto Group To Remain UB Athletics’ ‘Official Auto Dealer’

Towne Auto Group To Remain UB Athletics’ ‘Official Auto Dealer’

Cal Athletics Welcomes Hustle Clean To Its Corporate Partner Family

Cal Athletics Welcomes Hustle Clean To Its Corporate Partner Family

Oregon State, LEARFIELD Announce “Get What You Earn” Original Men’s Basketball Video Series

Oregon State, LEARFIELD Announce “Get What You Earn” Original Men’s Basketball Video Series