Chief Revenue Officer
John Brody is the Chief Revenue Officer at LEARFIELD. With more than two decades of leadership in the sports, media, and entertainment industries, he oversees the operation of the LEARFIELD Multimedia Rights organization. Leveraging exclusive rights agreements with college athletic departments and conferences to connect brands to college sports fans, the MMR team uses media, technology, and data to help businesses foster impactful community connectivity and advertisers achieve their marketing objectives with tailored solutions.
Before joining LEARFIELD, he served as EVP, Global Head of Sales and International for World Wrestling Entertainment, Inc. (WWE). Prior to that, he held various executive sales and marketing roles for the National Football League (NFL), Major League Baseball (MLB), and the National Basketball Association’s (NBA) Boston Celtics.
John’s passion for sports and business has presented him with many opportunities to give back to the community including serving on the boards of the Hank Aaron Foundation, Special Olympics of Connecticut, and Cloud 9 Esports. He has also dedicated time to the advancement and innovation of the industry as a guest lecturer at numerous colleges and universities, including his alma mater Tufts University.
John oversees our New York City office and currently resides in Westport, CT with his wife, two children, and the family dog. In his free time, you can find John with his family at one of the kids’ many high school sporting events or rooting on one of his favorite Boston pro sports teams.
Something he learned from a mentor
Listen more to lead better.
Three-time winner of the Sports Business Journal’s 40 Under 40 Award and member of the Sports Business Journal Hall of Fame.
This or That?
Beach or Mountain
Running or Swimming
Cake or Pie
Cowboy Hat or Baseball Cap
Drama or Comedy