by admin | May 21, 2014 | News
BOISE, ID – Albertson’s LLC has committed $12.5 million over 15 years to Boise State University for the naming rights to the school’s famous stadium. The agreement secures Albertsons Stadium through 2028, subject to approval by the Idaho State Board of Education on...
by admin | May 21, 2014 | News
Partnership Marks First-Ever Collegiate Affiliation for Local Franchise WEST POINT, N.Y. – The Army Athletic Association and its multimedia rights holder, Learfield Sports’ Army Sports Properties, announced today a multi-year agreement with locally owned Edible...
by admin | May 19, 2014 | News
BOWLING GREEN, Ohio – Seasoned sports marketer Chuck Spicer recently was named general manager for Falcon Sports Properties, a property of Learfield Sports and the multimedia rights holder for Bowling Green Athletics. Spicer, who will lead all aspects of the rights...
by admin | May 7, 2014 | News
TUSCALOOSA, Ala. – The University of Alabama and its athletic multimedia rights holder, Crimson Tide Sports Marketing, announced today that Polk’s Meat has signed a multi-year agreement to continue as “Official Smoked Sausage of the Alabama Crimson Tide”. On the heels...
by admin | May 1, 2014 | News
Winston Salem, N.C. – Following a season in which IMG Learfield Ticket Solutions (IMGLTS) served seven universities posting some of the largest average football attendance increases, three additional universities have announced partnerships with the leader in...
by admin | Apr 24, 2014 | News
MOAA, Learfield Align Next Month for College Sports Networking, Sales Training PLANO, Texas – Twelve individuals from various sports organizations have been selected to attend the inaugural five-day Learfield Sports Minority Academy, which will be hosted May 19 – 23...