Anheuser Busch

AB has been a great friend of our since we first got into this sports biz back in the 70s. Here’s a great picture that demonstrates this. Mike Roarty was for many years their Senior Vice President of marketing.  Because he was the kingpin over millions of...

A satellite primer

Basically, there are three parts to this satellite delivery thing: The uplink or earth station.  This is what transmits the signal up to the satellite.  We have a great big, 10-meter, dish outside our Jefferson City office. There is associated transmitter equipment in...

Financing satellite delivery

We knew satellite delivery was vitally important to our financial stability.  Of course, the technology had lots of other benefits:  much better signal quality, no additional costs for adding affiliates, geographically insensitive, and technically more dependable to...

ATTENTION HOOSIER FANS: MEMORABLE “MARTHA” RETURNS

IU and Indiana Farm Bureau Insurance bring memorable TV spot back   Bloomington, IN – It’s often been said that history repeats itself. For fans of Hoosiers’ basketball and “Martha” that is a very good thing as Indiana Athletics and...