Nittany Nation Presented by McDonald’s

McDonald’s partnered with Penn State Sports Properties to sponsor the student section at Penn State basketball games.  McDonald’s sought to be top of mind when students in the State College area went out to eat. The State College-area McDonald’s group had several objectives with their latest...

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LEARFIELD SPORTS, NACDA RENEW DIRECTORS’ CUP PARTNERSHIP THROUGH 2016

Collegiate Marketer Continues to Stamp Name on Prestigious Athletic Award   Orlando, FL (June 17, 2011) – Learfield Sports, USA Today and the National Association of Collegiate Directors of Athletics (NACDA) announced today, at Learfield Sports Directors' Cup Luncheon presented by the United States Olympic Committee, that...

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LASEP Secures $250,000 With Three Additional Partners

  New agreements with Absolut Vodka, Community & Aztec Limousine and Los Aztecas and Sol Aztecas Mexican Restaurants   Louisville, KY (June 13, 2011) – Louisville Arena Sports and Entertainment Properties (LASEP) announced $250,000 in new sponsorships with the addition of three new partners for the KFC Yum!...

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BillionAuto.com Hopes to Increase Traffic with Hawkeye Fans

Billion Auto partnered with Iowa and Hawkeye Sports Properties to build their brand, integrate themselves into the Eastern Iowa community and drive traffic to both their physical and online location. Hawkeye Sports Properties created a multi-year branding sponsorship package for Billion Auto including various assets: Digital rotational signage...

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