by Eric Beovich | Dec 17, 2025 | Company News, Innovation Stories
Groundbreaking Partnership Creates Best-In-Class NIL Ecosystem Growing Student-Athlete Revenue Opportunities MADISON, Wis. – The University of Wisconsin Athletic Department and Learfield’s Badger Sports Properties have announced the creation of Badger Athlete...
by [email protected] | Dec 11, 2025 | Company News, Legacy News
FARMINGTON, UT – Learfield, the exclusive multimedia rightsholder for the Big Sky Conference, today announced Mike Corkish as the General Manager of its locally based team, Big Sky Sports Properties. Corkish brings more than two decades of experience leading revenue...
by Eric Beovich | Nov 18, 2025 | Company News
Innovative Agreement Expands Revenue Opportunities to Support Alumni Engagement ANN ARBOR, Mich. – The Alumni Association of the University of Michigan and Learfield today announced an integrated partnership in which Learfield will represent the Alumni Association for...
by [email protected] | Nov 13, 2025 | Company News, Enterprise-Wide News
BURLINGTON, Vt. (November 13, 2025) — The University of Vermont Athletics (UVM) and Learfield, the media and technology company powering college athletics, today announced a 10-year renewal of their long-term partnership. Through Vermont Sports Properties, Learfield...
by Eric Beovich | Nov 5, 2025 | Company News
WEST POINT, N.Y. – Army West Point Athletics and Learfield announced today a 10-year partnership renewal, maintaining the national leader in revenue generation and fan engagement’s role as the United States Military Academy’s exclusive athletics multimedia rights...
by Eric Beovich | Oct 29, 2025 | Company News, Innovation Stories
The first of its kind syndicated show provides statewide platform for fans to get to know student-athletes AUSTIN, Texas (October 29, 2025) – Texas Athletics announced today the launch of “Texas & Os,” a first of its kind syndicated talk show featuring engaging...
