by [email protected] | May 13, 2026 | Case Studies
When Markley Motors partnered with Colorado State Athletics and Learfield Impact, the goal was to create a meaningful NIL campaign that connected with the Northern Colorado community while supporting Colorado State student-athletes. The campaign combined authentic...
by [email protected] | May 13, 2026 | Case Studies
Whataburger partnered with Texas Tech Athletics and Learfield to activate a multi-touch NIL campaign designed to connect with fans across the Lubbock community. Featuring 10 Texas Tech student-athletes and five unique experiences, the campaign combined community...
by HOC Admin | Jan 30, 2026 | Case Studies
Travel Wisconsin partnered with the Wisconsin Badgers to showcase the “Wonders of Wisconsin” through authentic NIL storytelling featuring Badger student-athletes. Facilitated by Learfield’s Badger Sports Properties and produced by Learfield Studios, the campaign...
by HOC Admin | Jan 30, 2026 | Case Studies
A unique collaboration between Sonic Drive-In and Oklahoma Softball brought a full-team carhop takeover to life—creating an unforgettable fan experience while driving real business results.
by HOC Admin | Jan 30, 2026 | Case Studies
Explore a powerful partnership between Texas Athletics and St. David’s HealthCare that combines brand storytelling and NIL innovation.
