Marketing Automation Specialist

Location: Irvine, CA 92697
Department: Marketing/Creative

Compensation: $ - $

  • Medical/Dental/Vision Insurance
  • Disability Insurance
  • Life Insurance
  • Retirement Benefits
  • Flexible Spending Accounts
  • Paid PTO
  • Flexible Work Schedule

Paciolan is the #1 primary ticketing company in college athletics, and the #2 largest primary ticketing provider in the US including performing arts, arenas, and professional sports. As a leader in ticketing, fundraising, marketing, analytics, and technology solutions, we power more than 500 live entertainment organizations, selling over 120 million tickets a year.

Paciolan is seeking a Marketing Automation Specialist (MAS) working out of our Irvine, CA office. The MAS will be responsible for providing marketing automation services and support to Paciolan customers in the sports and live event space. The ideal candidate will possess the ability to thrive in a fast paced, collaborative team environment, and is looking for a role that will utilize their creativity, time management, and excellent problem solving and analytical skills.



  • Establishing & managing professional relationships with multiple client contacts simultaneously
  • Overseeing development and execution of client campaigns within the marketing automation database
  • Strategic and tactical planning
  • Internal coordination of client projects and best practice sharing



  • Advanced marketing automation campaigns
  • Performance based metrics and campaign reporting
  • Best practice sharing
  • Front line support for client issues/troubleshooting
  • Product training and implementation
  • Account responsibility, task, and timeline management



  • Bachelor's degree or equivalent; Marketing or Management Information Systems major preferred
  • Capacity to manage multiple priorities
  • Strong business acumen and analytical thinking
  • Experience in email marketing, marketing automation and CRM, systems
    • Oracle Eloqua and Salesforce Sales cloud experience preferred
  • Preferred: Working knowledge of HTML, CSS, and JavaScript
  • Preferred: Customer service experience


The approximate base pay range for this position is $60,000 to $65.000. Please note that the pay range provided is a good faith estimate for the position at the time of posting. . Actual compensation may vary based on factors including but not limited to job-related knowledge, skills, and experience as well as geographic location.


LEARFIELD is the leading media and technology services company in intercollegiate athletics. The company unlocks the value of college sports for brands and fans through an omnichannel platform with innovative content and commerce solutions for fan engagement. Headquartered in Plano, Texas, the company has long had the privilege of being an advocate for intercollegiate athletics and the student-athlete experience. Our suite of services includes licensing and multimedia sponsorship management; publishing, audio, digital and social media; data analytics; ticketing, ticket sales and professional concessions expertise; branding; and campus-wide business and sponsorship development.

Our people-first culture is the foundation of our business and is reflective of our approach to building meaningful relationships with our employees, partners, and fans. The company strives each day to deliver the mission statement and embody the core values that make LEARFIELD an exciting place to work.


Our Mission

Powering the connection of fans to the brands and experiences they love.

Our Core Values

Build Trust | Be Fans of One Another | Power Tomorrow | Create & Connect Communities | Have Fun


LEARFIELD offers a full spectrum of benefits for eligible employees including Medical, Dental, Vision, Health Savings Account, Life Insurance and Other Insurance Plans, Flexible Paid Time Off (including Parental Leave), Paid Holidays, 401(k), and Short/Long Term Disability.

All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, protected veteran status, or disability status. LEARFIELD is an Equal Opportunity Employer: Female / Minority / Disability / Protected Veteran / Sexual Orientation / Gender Identity.