Digital Advertising Specialist

Location: Jefferson City, MO
Department: Broadcast

Compensation: $ - $
Benefits:

  • Medical/Dental/Vision Insurance
  • Disability Insurance
  • Life Insurance
  • Retirement Benefits
  • Flexible Spending Accounts
  • Paid PTO
  • Flexible Work Schedule

The Digital/Video Specialist will work with the sales support team to provide fulfillment, reporting and analysis for marketing campaigns, as well as provide support for our growing need for video production.

 

Core Position Responsibilities

  • Assist with implementing, managing and optimizing social media and digital advertising campaigns
  • Develop web-based campaign landing pages
  • Develop campaign performance reports
  • Aid with graphic design requests
  • Aid with video and audio production
  • Maintain ad rotation system
  • Assist with social media accounts and self-serve platforms
  • Other duties as assigned

 

Position Skills/Requirements

  • 1 year of experience working on a team to implement and optimize social media and digital advertising and video campaigns
  • Strong written and verbal communications skills
  • Excellent organizational skills with the ability to oversee and prioritize multiple projects in a fast-paced environment
  • Experience with paid social advertising
  • Familiar with the business applications of social media platforms, including Facebook, Twitter/X, YouTube, TikTok, Instagram, Snapchat, and more
  • Experience working in WordPress
  • Proficiency with Adobe Creative Suites, Premiere Pro, and Audition
  • Some experience developing ad graphics, editing video and audio
  • Ability to work in a cohesive team environment

 

 

 

LEARFIELD is the leading media and technology services company in intercollegiate athletics. The company unlocks the value of college sports for brands and fans through an omnichannel platform with innovative content and commerce solutions for fan engagement. Headquartered in Plano, Texas, the company has long had the privilege of being an advocate for intercollegiate athletics and the student-athlete experience. Our suite of services includes licensing and multimedia sponsorship management; publishing, audio, digital and social media; data analytics; ticketing, ticket sales and professional concessions expertise; branding; and campus-wide business and sponsorship development.

Our people-first culture is the foundation of our business and is reflective of our approach to building meaningful relationships with our employees, partners, and fans. The company strives each day to deliver the mission statement and embody the core values that make LEARFIELD an exciting place to work.

 

Our Mission

Powering the connection of fans to the brands and experiences they love.

Our Core Values

Build Trust | Be Fans of One Another | Power Tomorrow | Create & Connect Communities | Have Fun

 

LEARFIELD offers a full spectrum of benefits for eligible employees including Medical, Dental, Vision, Health Savings Account, Life Insurance and Other Insurance Plans, Flexible Paid Time Off (including Parental Leave), Paid Holidays, 401(k), and Short/Long Term Disability.

All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, protected veteran status, or disability status. LEARFIELD is an Equal Opportunity Employer: Female / Minority / Disability / Protected Veteran / Sexual Orientation / Gender Identity.

#35601183