Business Development Manager

Location: Remote
Department: Licensing

LEARFIELD is the leading media and technology services company in intercollegiate athletics. The company unlocks the value of college sports for brands and fans through an omnichannel platform with innovative content and commerce solutions for fan engagement. The LEARFIELD suite of services includes licensing and multimedia sponsorship management; publishing, audio, digital and social media; data analytics; ticketing, ticket sales and professional concessions expertise; branding; campus-wide business and sponsorship development; and venue technology systems.

Headquartered in Plano, Texas, the company has long had the privilege of being an advocate for intercollegiate athletics and the student-athlete experience. Since 2008, it has served as title sponsor for the acclaimed LEARFIELD Directors’ Cup, supporting athletic departments across all divisions.

Our people-friendly culture is a hallmark of our style and approach to business and is rooted in values demonstrating intentional and active care for other people. The company and its employees strive each day to live by the company's value statement: “build the team, grow the company, have fun, love and serve others.” 


Founded in 1996, JPatton is the leader in providing innovative, customized solutions that combine patented brand protection products and services with unrivaled consumer engagement opportunities to grow the brands of our partners. Our products and services are designed to help our partners protect the physical, digital, and intellectual aspects of their brand through our state-of-the-art tools, industry expertise, and resources. Our goal is to create a customized program for our clients that will not only protect their brand, but enhance it by providing unique branding opportunities, consumer insights, and marketing platforms only available through JPatton.

JPatton delivers a balance of industry history, expertise, and relationships with the flexibility, innovation, and dedication to service only available from a partner focused on protecting and growing the brands of its partners. As our company has evolved over the years, we have held true to our guiding principles of providing the most resilient security solutions, unrivaled service, industry-leading resources, and incomparable opportunities for brand enhancement for our partners. Backed by over 200 years of collective experience and the deepest relationships in the industry, JPatton will deliver new thinking and innovation, leading resources, and extensive expertise to your brand.

JPatton is seeking an ambitious, self-motivated, team player with proven experience developing new business. You will cultivate a sales pipeline, organize the sales process, and negotiate contracts for our portfolio of innovative solutions. You will work directly with the VP & Managing Director to develop and execute sales strategies and processes that will meet budgeted revenue targets. You will become an expert in brand protection and rights management so that you can effectively provide solutions for companies managing their brand.


  • Cold calling potential new clients
  • Cultivating leads and building a sales pipeline
  • Create proposals and respond to RFP’s
  • Understand a potential customer challenges/needs to identify opportunities
  • Present JPatton services as a solution to customer challenges/needs
  • Represent JPatton at tradeshows
  • Negotiate contracts with potential customers
  • Track all progress in the companies CRM
  • Always represent the company in a professional manner
  • Collaborate with leadership on sales strategy and tactics


  • 3+ years of experience in a sales role with a track record of meeting/exceeding sales goals
  • Strong consultative sales skills, relationship building and customer services skills
  • Ability to clearly and effectively present to large groups, executives, or senior administrators
  • Excellent written communication skills
  • Ideal candidates will have experience in one or more of the following industries
    • Brand protection
    • Trim products (labels, zippers, tags, etc.)
    • Consumer product licensing
    • Pharma, Electronics/Tech, Cosmetics
  • Proficiency with Microsoft Office Suite, especially Excel and Power Point.
  • Must be able to travel
  • Strong competitive spirit – desire to win the business through hard work and determination
  • Very detail-oriented and perceptive
  • Relationship builder


  • Compensation: $80-85K base plus commission
  • Benefits:
    • Medical/Dental/Vision Insurance
    • Disability Insurance
    • Life Insurance
    • Retirement Benefits
    • Flexible Spending Accounts
    • Paid PTO
    • Flexible Work Schedule

All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, protected veteran status, or disability status. LEARFIELD is an Equal Opportunity Employer: Female / Minority / Disability / Protected Veteran / Sexual Orientation / Gender Identity.