Location: Laramie, WY 82071
Department: Sales/Business Development - Corporate Sponsorships
Compensation: $ - $
Wyoming Sports Properties is looking to add a high impact team member who will focus on navigating the property through Name, Image, and Likeness (NIL). With the NCAA policy change in July 2021, student-athletes across the country, for the first time ever, can receive payments for NIL. This has provided a new opportunity for brand partners to access influencer marketing with student-athletes in their sponsorship package (i.e., appearances, social media, etc.).
In this role, you will support Wyoming Sports Properties with business development and NIL deal activation for brand partners. Associate, Business Development (NIL) will be asked to achieve pre-defined KPIs centered around revenue generation for Wyoming Sports Properties (via property new business or existing partner upsells), brand partner NIL activation, and other metrics as the role and NIL evolve. This role will report to the General Manager and/or Director of Business Development for Wyoming Sports Properties, who leads the NIL efforts of our Learfield team embedded at the University of Wyoming and will work closely with the rest of the property staff. This role will also have key relationships with the University of Wyoming Athletic Department staff.
Learfield is the leading media and technology services company in intercollegiate athletics. The company unlocks the value of college sports for brands and fans through an omnichannel platform with innovative content and commerce solutions for fan engagement. Headquartered in Plano, Texas, the company has long had the privilege of being an advocate for intercollegiate athletics and the student-athlete experience. Our suite of services includes licensing and multimedia sponsorship management; publishing, audio, digital and social media; data analytics; ticketing, ticket sales and professional concessions expertise; branding; and campus-wide business and sponsorship development.
Our people-first culture is the foundation of our business and is reflective of our approach to building meaningful relationships with our employees, partners, and fans. The company strives each day to deliver the mission statement and embody the core values that make Learfield an exciting place to work.
Powering the connection of fans to the brands and experiences they love.
Our Core Values
Build Trust | Be Fans of One Another | Power Tomorrow | Create & Connect Communities | Have Fun
Learfield offers a full spectrum of benefits for eligible employees including Medical, Dental, Vision, Health Savings Account, Life Insurance and Other Insurance Plans, Flexible Paid Time Off (including Parental Leave), Paid Holidays, 401(k), and Short/Long Term Disability.
All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, protected veteran status, or disability status. Learfield is an Equal Opportunity Employer: Female / Minority / Disability / Protected Veteran / Sexual Orientation / Gender Identity.