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4th annual Celebrate Agriculture game for Learfield Partner Wisconsin set for Sept. 17

07.09.2016 News

MADISON, Wis. - University of Wisconsin Athletics and its multimedia rights holder, Learfield’s Badger Sports Properties, are pleased to announce that September 17 will mark the 4th annual “Celebrate Agriculture” game as the Badgers play host to the Georgia State Panthers at Camp Randall Stadium. In...

Ball Corporation, CU Athletics Open Zero-Waste Aluminum Can Tailgate Zone

06.09.2016 News

BOULDER — Franklin Field will be transformed into a beacon of sustainability this football season. Learfield's Buffalo Sports Properties is pleased to announce that the University of Colorado Athletics' most popular pre-game tailgate destination – Franklin Field – is now the "Aluminum Can Zone Presented by...

LEARFIELD LICENSING AND PARTNER SCHOOLS HELP “PARKING LOT HEROES” WITH INTERACTIVE TAILGATE SITES

06.09.2016 News

Indianapolis - Learfield Licensing Partners, a trademark management company specializing in collegiate licensing and branding, has built interactive tailgating websites for 12 of its partner schools that merges the excitement of football season with the traditions of tailgating. Branded as “Parking Lot Hero – Tailgate Guides,”...

LIVE RADIO DATES FOR BUDDY TEEVENS COACH’S SHOW ANNOUNCED

06.09.2016 News

HANOVER, N.H. — Dartmouth football fans can head to the Canoe Club or Public House throughout the season to watch Buddy Teevens Coach’s Show live, as announced by Dartmouth College and its athletics multimedia rights holder, Learfield’s Big Green Sports Properties. These two locations will serve as...

Learfield Partner LOBOS TO PARTNER WITH UBER FOR NEXT THREE YEARS

06.09.2016 News

ALBUQUERQUE, N.M. – The University of New Mexico Athletics and Uber have announced a continued partnership to provide Lobo fans with transportation to and from Branch Field at University Stadium on game day for all home football games. The three-year partnership between the two will extend...