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PAC-12 CONFERENCE AND LEARFIELD LICENSING WORK WITH LIDS TO HELP FANS TAKE HOME THEIR OWN CONFERENCE “TROPHY”

09.03.2017 News

INDIANAPOLIS - Learfield Licensing Partners, a trademark management company specializing in collegiate licensing and branding, and the Pac-12 Conference, have developed a unique opportunity with LIDS that lets fans create their own “trophy” commemorating the Pac-12 Conference Men’s Basketball Tournament, presented by New York Life,...

SETON HALL, FRANKLIN GROUP INTRODUCE MULTI-YEAR PARTNERSHIP DURING BIG EAST MEN’S BASKETBALL TOURNAMENT

09.03.2017 News

SOUTH ORANGE, N.J. – On the same day the Seton Hall Pirates tip off in the 2017 BIG EAST Tournament at Madison Square Garden, Seton Hall Athletics and its multimedia rightsholder Learfield announce a new partnership with Franklin Group. The corporate partnership officially coincides with the start...

RIDLEY’S FAMILY MARKETS DONATES $10,300 TO FOOD BANK OF THE ROCKIES, BESTING LAST YEAR’S TOTAL BY OVER $7000

06.03.2017 News

LARAMIE, Wyo. – During Saturday’s final, regular-season home basketball game for the Wyoming Cowboys, Wyoming Food Bank of the Rockies wound up a big winner learning it will receive a check in the amount of $10,300 from Ridley’s Family Markets, the “Official Grocery Store of...

VOICE OF THE BULLDOGS JIM ELLIS TO RETIRE FROM CALLING FOOTBALL, MEN’S BASKETBALL

02.03.2017 News

STARKVILLE, Miss. – Learfield announced today that Mississippi State alum and veteran broadcaster Jim Ellis will be retiring from calling football and men’s basketball at the conclusion of the 2017 basketball season. Ellis, an integral member of the Bulldogs’ broadcast team for nearly 40 years,...

LOBOS GO EMOJI: NEW MEXICO LAUNCHES NEW EMOJI/STICKER KEYBOARD TO BRAND SOCIAL INTERACTION

01.03.2017 Branding, News

INDIANAPOLIS - No more generic wolf emoji. Now New Mexico fans can tweet out the authentic Lobo Louie mascot, the UNM logo and several other emojis and stickers as Learfield Licensing Partners, a trademark management company specializing in collegiate licensing and branding, is working with...