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ECAC NAMES ACADEMY BUS OFFICIAL TRANSPORTION PARTNER FOR 2016-17 SEASON

06.10.2016 News

DANBURY, Conn. – Academy Bus is the newest company to support the Eastern College Athletic Conference (ECAC) for the 2016-17 athletic season, as announced today by the league’s rights partner, Learfield’s ECAC Sports Properties. The ECAC-Academy Bus partnership calls for the Hoboken, N.J.-based bus company to...

FORMER GENESCO SPORTS ENTERPRISES DIRECTOR SCOTT HARDING JOINS LEARFIELD IN NEWLY CREATED POSITION

05.10.2016 News

PLANO, Texas – Seasoned sports marketing executive Scott Harding joined Learfield headquarters on Monday as senior director, integrated marketing. He most recently served nearly 10 years with Genesco Sports Enterprises and now fills a created position for the collegiate marketer’s newly established integrated marketing team. Harding...

Affinity Plus announces multi-year marketing partnership with University of Minnesota Gopher Athletics

04.10.2016 News

ST PAUL, MN — Affinity Plus Federal Credit Union and Gopher Athletics have signed a multi-year marketing agreement, the credit union announced today. Through this partnership, Affinity Plus will sponsor signage beginning this fall at four University of Minnesota venues. Signage will be on display in...

Mark Finkner Named Radio Voice of Lady Raider Basketball

03.10.2016 News

Finkner rejoins Texas Tech Sports Networks as the play-by-play analyst for Lady Raider Basketball LUBBOCK, Texas – Texas Tech Athletics and Learfield's Red Raider Sports Properties announced Wednesday the addition of Mark Finkner as the newest Voice of Lady Raider Basketball. "We are excited to announce Mark...

Bucknell University Partners with ANC to Upgrade Sojka Pavilion

03.10.2016 News

Lewisburg, Pa. – Bucknell University partnered with ANC to upgrade Sojka Pavilion with a new video display prior to the 2016-2017 NCAA basketball season. The Bison will look to defend the men’s and women’s regular season Patriot League Championship in front of a new 12’ high...