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LEARFIELD LICENSING AND PARTNER SCHOOLS HELP “PARKING LOT HEROES” WITH INTERACTIVE TAILGATE SITES

06.09.2016 News

Indianapolis - Learfield Licensing Partners, a trademark management company specializing in collegiate licensing and branding, has built interactive tailgating websites for 12 of its partner schools that merges the excitement of football season with the traditions of tailgating. Branded as “Parking Lot Hero – Tailgate Guides,”...

LIVE RADIO DATES FOR BUDDY TEEVENS COACH’S SHOW ANNOUNCED

06.09.2016 News

HANOVER, N.H. — Dartmouth football fans can head to the Canoe Club or Public House throughout the season to watch Buddy Teevens Coach’s Show live, as announced by Dartmouth College and its athletics multimedia rights holder, Learfield’s Big Green Sports Properties. These two locations will serve as...

Learfield Partner LOBOS TO PARTNER WITH UBER FOR NEXT THREE YEARS

06.09.2016 News

ALBUQUERQUE, N.M. – The University of New Mexico Athletics and Uber have announced a continued partnership to provide Lobo fans with transportation to and from Branch Field at University Stadium on game day for all home football games. The three-year partnership between the two will extend...

UMAINE ATHLETICS, UNIVERSITY CREDIT UNION CONTINUE EXPANDING STORIED PARTNERSHIP

02.09.2016 News

UCU Promotes “Where Black Bears Bank” Slogan ORONO, Maine – In a move that further solidifies what has developed into a legacy partnership, University of Maine Athletics and University Credit Union (UCU) announced today a continuation of their integrated relationship for another three years. The extended partnership...

ANHEUSER-BUSCH, TEXAS A&M ATHLETICS ELEVATE PARTNERSHIP

01.09.2016 News

COLLEGE STATION, Texas – Anheuser-Busch and the Texas A&M Aggies usher in the 2016-17 athletic season with a brand-new, elevated partnership that extends well beyond A-B’s previous media-only relationship. The multi-year agreement provides significant opportunities for the company with loyal Aggie fans and is designed...