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PNC BANK EXPANDS RELATIONSHIP WITH BUTLER BULLDOGS

Indiana sports fans will soon tune in to “PNC Butler Radio Network” INDIANAPOLIS – PNC Bank and the Butler University Athletic Department announced a five-year sponsorship agreement for naming rights of the Butler Bulldog sports radio network. The “PNC Butler Radio Network” will launch immediately and...

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MARK HAMLIN TO LEAD SEAWOLF SPORTS PROPERTIES

ANCHORAGE, Alaska – Collegiate marketer Learfield announced today that Mark Hamlin will serve as general manager for its Seawolf Sports Properties team solely dedicated to representing University of Alaska Anchorage and Alaska Airlines Center. Hamlin begins his new role today, having most recently served as sales...

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LEARFIELD LICENSING COLLABORATES WITH LOYALTREE ON INNOVATIVE LOYALTY PROGRAM

INDIANAPOLIS - Learfield Licensing Partners, a trademark management company specializing in collegiate licensing and branding, has formalized a relationship with LoyalTree, a Pittsburgh-based point-of-sale integration company focused on providing industry-leading, mobile guest engagement solutions to growing restaurants and sports programs. Understanding college supporters as both a...

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