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GENESIS OPEN INTRODUCES NEW BRAND AND MARKETING CAMPAIGN

24.01.2017 News

Welcome to the Club: an updated identity for the iconic tournament in its first year hosted by TGR Live LOS ANGELES, Calif. – The Genesis Open has introduced a new brand and marketing campaign ahead of the 2017 tournament. The Genesis Open will welcome the world’s...

APPLICATIONS NOW BEING ACCEPTED FOR 4TH ANNUAL LEARFIELD MINORITY ACADEMY

23.01.2017 News

PLANO, Texas - Learfield and the Minority Opportunities Athletic Association (MOAA) will host its fourth annual, five-day academy event, June 19-23, 2017, with dual host sites being Learfield’s corporate headquarters in North Dallas along with certain university partners to provide the selected candidates a combination...

LEARFIELD PARTNERS WITH SPORTSDIGITA

19.01.2017 Join Our Team, News

MINNEAPOLIS, MN — Learfield, the leader in intercollegiate athletics sponsorship rights management, has partnered with Sportsdigita to increase sponsorship sales and retention for its 120+ intercollegiate athletics partners, including top “Power Five” conference teams. Under the partnership, Learfield’s property based dedicated sponsorship sales teams will utilize...

Lady Raider Basketball Radio Show Begins Tonight

19.01.2017 News

First of six live radio shows with Head Coach Candi Whitaker LUBBOCK, Texas – Texas Tech Athletics and Learfield's Red Raider Sports Properties announced that the Lady Raider Basketball with Candi Whitaker radio show will debut this Thursday at 6 p.m. The one-hour show will be hosted...

LEARFIELD AND STRIVR CHANGING THE VIRTUAL GAME IN COLLEGE SPORTS

18.01.2017 News

Virtual Reality Industry Leader to Become Collegiate Marketer’s Official VR Partner PLANO, Texas and MENLO PARK, Calif. – Learfield and STRIVR Labs usher in the new year by unveiling today a first-of-its-kind partnership designed to provide multi-platform virtual reality (VR) distribution within the collegiate sports landscape. Learfield,...