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COLLEGE FOOTBALL 150TH ANNIVERSARY DEBUTS WEBSITE THROUGH PARTNERSHIP WITH SIDEARM SPORTS

06.06.2018 News

IRVING, Texas – The College Football 150th Anniversary has debuted another component of its celebration with the launch of its website at CFB150.org. The site will be designed in conjunction with SIDEARM Sports, a Learfield Company. “SIDEARM Sports is a leader in college athletics and we know they will...

LEARFIELD ANNOUNCES NINE GENERAL MANAGER APPOINTMENTS WITHIN ITS CORE COLLEGIATE BUSINESS

01.06.2018 News

PLANO, Texas – Collegiate marketer Learfield has appointed new general managers for nine university brands it represents for athletics multimedia rights and sponsorship. Buffalo, Georgia Southern, Maine, Nevada, Northern Illinois, Purdue, Saint Louis, St. Cloud State and Stephen F. Austin are the collegiate institutions where Learfield...

VERMONT MUTUAL’S INAUGURAL “CATS WIN, COMMUNITY WINS” INITIATIVE EARNS $11,000 FOR BOYS & GIRLS CLUB OF BURLINGTON

31.05.2018 News

BURLINGTON, Vt. – The new community-driven aspect of Vermont Mutual's extended relationship with the Catamounts is centered around the "Cats Win, Community Wins" initiative to benefit the Boys & Girls Club of Burlington. The culmination of the inaugural initiative earned the local Boys & Girls Club...

COYOTES NAB SECOND-STRAIGHT SHOWDOWN SERIES

30.05.2018 News

SIOUX FALLS, S.D.— The South Dakota Coyotes have topped the South Dakota State Jackrabbits 14-13 to win the annual South Dakota Showdown Series presented by South Dakota Corn for the third time in the last four years. The official announcement was made by South Dakota Corn...

INDIANA HOOSIERS PARTNER WITH BLOCKPARTY TO DELIVER PREMIUM TAILGATING OPTIONS

29.05.2018 News

DALLAS — Blockparty, a fan-focused hospitality and entertainment company, announced today that it has entered into an exclusive sponsorship with Learfield’s Indiana University Sports Properties and Indiana University Athletics. The relationship is designed to enhance pregame hospitality options around Memorial Stadium and provide white glove game...