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2009-2010 LEARFIELD SPORTS DIRECTORS’ CUP WINNERS ANNOUNCED

24.06.2010 News

June 23, 2010 (Anaheim, Calif.) -- Recipients of the Learfield Sports Directors' Cup were honored today with Stanford heading a list of multiple repeat winners in all divisions. The awards, which annually recognize the best overall athletic department in each NCAA division and NAIA, were...

Arbitron

16.06.2010 History

One of the tidbits I gleaned from Gene Ashcraft of the Texas State Network, was the importance of good research. Having good numbers helped your sales pitch; but also there was something strong about saying "Arbitron says more people listen to us than to any...

National reps

10.06.2010 History

Remember how I went to Chicago, New York and the West Coast in 1973 making agency calls? I'd been pretty successful seeing those agencies and companies. I kept up that pace for four years, traveling each week to a major advertising center touting the Brownfield...

OPTIONIT PARTNERS WITH UNIVERSITY OF MIAMI

01.06.2010 News

Historic alliance gives Hurricanes fans immediate access to face-value tickets for the next two seasons in addition to potential Bowl games -- OptionIt, Inc., a leader in the next generation of ticket buying for sports and entertainment events, has reached an agreement with the University of...

Station ownership

28.05.2010 History

One of the questions I get is: "did you ever consider station ownership?" The answer is yes. First, soon after we went into business in 1974 we had an opportunity to purchase KAOL, Carrollton. Located in prime farm country, we considered the expansion, but declined because...