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LEARFIELD SPORTS’ PARTNERS DEDICATED TO HELPING AREA FOOD BANKS; $16,000 PROVIDED THIS WEEK

21.02.2013 News

PLANO, Texas – Iowa State, Bowling Green and Toledo are just three of Learfield Sports’ partner schools that aggressively helped drive monetary support for their respective area food banks this past fall, in addition to many year-round efforts. This week alone, more than $16,000 will...

CALIFORNIA COAST CREDIT UNION TEAMS UP WITH SDSU MEN’S HOOPS TONIGHT

19.02.2013 News

SAN DIEGO – San Diego State Athletics and its multimedia rights partner, Learfield Sports' Aztec Sports Properties, announced today that California Coast Credit Union will actively support Aztec Men’s Basketball for the next two years. Highlighting its involvement with the Aztecs will be title sponsorship of...

CRIMSON TIDE SPORTS MARKETING EXTENDS TOWNSQUARE TUSCALOOSA AND CUMULUS BIRMINGHAM RELATIONSHIP FOR FIVE YEARS

13.02.2013 News

WJOX 94.5, WFFN 95.3 FM to Remain Crimson Tide Affiliate Through 2018 TUSCALOOSA, Ala. – Crimson Tide Sports Marketing, a property of Learfield Sports and exclusive multimedia rights holder for University of Alabama Athletics, announced today that Cumulus Media in Birmingham and Townsquare Media in Tuscaloosa...

700 WLW “THE BIG ONE” CONTINUES TO BE HOME OF XAVIER MEN’S BASKETBALL FOR NEXT FIVE YEARS

13.02.2013 News

CINCINNATI – Xavier University Athletics and its multimedia rights holder, Xavier Sports Properties, announced today a five-year extension of the radio agreement with Cincinnati-based Clear Channel Media & Entertainment, effective immediately. Under the agreement, 700 WLW “The Big One” is home to Xavier men’s basketball games,...

LEARFIELD SPORTS NAMES INDUSTRY VETERAN ROY SEINFELD EXECUTIVE VICE PRESIDENT, NATIONAL SALES

16.01.2013 News

PLANO, Texas – Collegiate marketer Learfield Sports announced today that Roy Seinfeld will serve as the company’s executive vice president, national sales, effective immediately. Seinfeld, the former vice president, advertising sales for Pac-12 Enterprises will office in Chicago and oversee Learfield’s entire dedicated national sales...