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ROBERT PORTNOY NAMED NEW VOICE OF THE LOBOS

12.04.2013 News

ALBUQUERQUE, N.M. – Robert Portnoy has been named the voice of the Lobos effective July 1, 2013, as announced today by Learfield Sports, the multimedia rights holder for University of New Mexico Athletics. As part of its university relationship, Learfield and its local entity, Lobo...

OU, TEXAS TECH SPRING GAME TELECASTS HIGHLIGHT FOX SPORTS SOUTHWEST SPRING FOOTBALL COVERAGE

10.04.2013 News

FOX Sports Southwest kicks off its Spring Football coverage on Saturday, April 13 with a live telecast of Oklahoma’s Spring Game. Four hours of coverage begins with OU Sooner Sports Gameday pregame show at noon CT prior to the 2:00 p.m. CT kickoff. It’s the first...

Hats Off to the Cardinals

09.04.2013 News

Learfield Sports wishes to congratulate the University of Louisville on a spectacular performance last night and on winning the 2013 NCAA® Division I Men’s Basketball Championship in Atlanta. We have the privilege of representing the Cardinals’ home venue, the KFC Yum! Center, through our local...

LEARFIELD SPORTS “LIKES” THINK SOCIAL; CREATES FAN ENGAGMENT WITH COLLEGE ATHLETIC FACEBOOK PAGES

01.04.2013 News

PLANO, Texas – Learfield Sports and digital marketing firm Think Social announced today a dedicated partnership to develop sponsorship-driven social media assets to increase the level of fan engagement among the collegiate marketer’s more than 50 properties nationwide. Oregon State University piloted the program and...

BASKETBALL TOURNEY UPDATE – LEARFIELD SCHOOLS VYING FOR TROPHIES

26.03.2013 News

PLANO, Texas – A total of 60 men’s and women’s collegiate basketball teams representing Learfield Sports’ partner schools advanced to post-season tournament play this year. Who’s still pounding the hardwoods vying for a championship trophy? Men: 2013 NCAA® Division I Men’s Basketball Championship Miami (vs. Marquette) and Indiana...