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SMU ENGAGES LEARFIELD SPORTS FOR LONG-TERM MULTIMEDIA RIGHTS PARTNERSHIP

02.08.2013 News

DALLAS - SMU Director of Athletics Rick Hart and Learfield Communications President and CEO Greg Brown jointly announced today that the Mustangs have agreed to a seven-year athletic multimedia rights agreement with Plano-based Learfield Sports. The exclusive partnership is effective immediately and will officially commence...

ACADEMY SPORTS + OUTDOORS SIGNS NEW MULTI-YEAR COLLEGIATE DEALS

01.08.2013 News

KATY, TX – Academy Sports + Outdoors (d/b/a Academy), a premier sports, outdoor and lifestyle retailer, today announced multi-year partnerships with the University of Kansas Jayhawks, the Kansas State University Wildcats and the University of Missouri Tigers. “We are excited to expand our presence in Kansas...

CASEY’S GENERAL STORES BOLSTERS PRESENCE WITH UNIVERSITY OF NORTHERN IOWA PANTHERS’ FANS

26.07.2013 News

CEDAR FALLS, Iowa – In an effort to further solidify its visibility among consumers in the Midwest, Casey’s General Stores, Inc. bolsters its long-time partnership with the University of Northern Iowa by stamping its name inside the McLeod Center. Casey’s recently unveiled on-court signage at UNI’s...

First Tennessee Bank, Memphis Tigers Announce Partnership Extension

25.07.2013 News

MEMPHIS, Tenn. -- University of Memphis Intercollegiate Athletics and its multimedia rights partner, Learfield Sports' Tiger Sports Properties, announced Thursday a five-year partnership renewal with First Tennessee Bank, a subsidiary of First Horizon National Corp. As part of its enhanced fan engagement and heightened university support,...

SPARTAN SPORTS PROPERTIES ANNOUNCES VOICE OF FOOTBALL, MEN’S BASKETBALL

25.07.2013 News

San Jose, Calif. -- San José State University alum Justin Allegri has been named the new voice of Spartans' football and men's basketball as announced today by Learfield Sports' Spartan Sports Properties, the multimedia rights holder for San José State Athletics. Allegri becomes lead radio play-by-play...