LUBBOCK, Texas — Texas Tech Athletics and Red Raider Sports Properties, a property of Learfield Sports, announced the “Texas Tech Basketball with Candi Whitaker and Tubby Smith” radio show begins Thursday at 6 p.m. this week. The show will air on 104.3 FM Lubbock from 6...
BLOOMINGTON, Ind. - During Saturday's Old Oaken Bucket Game between intrastate rivals Purdue and Indiana, the Crimson & Gold Cup was renamed the Indiana National Guard Governor's Cup. Learfield Sports manages the athletic multimedia rights for IU and Purdue through its locally based...
Marks First Time Football, Men’s Basketball to Air on FM Signal in Milwaukee MADISON, Wis. – University of Wisconsin Athletics and its exclusive multimedia rights holder, Learfield Sports, announced today that a five-year radio agreement has been reached with Clear Channel Media + Entertainment in Milwaukee...
UNIVERSITY PARK, Pa. – For the second consecutive year, Penn State Athletics’ corporate partner Dietz & Watson paid tribute to seven college students for their outstanding commitment of succeeding in the classroom and serving their community. Dietz & Watson backed this initiative to boost awareness...
Sports Business Veteran Joins MVC from University of Miami Property PLANO, Texas – Learfield Sports recently appointed Jim McIver general manager for its St. Louis-based MVC Sports Properties entity, the exclusive sports marketing partner for the Missouri Valley Conference. McIver, an industry veteran in the world of...