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SMU ATHLETICS ANNOUNCES PARTNERSHIP WITH UBER TECHNOLOGIES, INC.

DALLAS – SMU Athletics and its multimedia rights holder, Learfield Sports’ Mustang Sports Properties, announced today a partnership with Uber Technologies, Inc. for the 2014-15 football season. Uber, the fast-growing San Francisco-based technology company connecting riders with drivers through the ease of a mobile app, will...

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Let’s Go, Sooners!

Football season is here and Spotify is partnering with The University of Oklahoma to power the music behind the Sooners 2014 season. It’s called #soonersounds and it’s about to get real loud. Learfield Sports, which represents OU Athletics through Sooner Sports Properties, secured the partnership...

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NEW HEAVEN HILL BAR OPENING FALL 2014 IN KFC YUM! CENTER

Louisville, KY – Capitalizing on the success of its two current properties in the KFC Yum! Center -- Burnett’s V Lounge and the Evan Williams Bourbon Bar -- Heaven Hill Distilleries is planning to open a third bar on the main concourse this fall. The bar,...

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