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DARTMOUTH ATHLETICS SELECTS LEARFIELD SPORTS AS FIRST-EVER MULTIMEDIA RIGHTS PARTNER

17.12.2015 News

HANOVER, N.H. – Dartmouth College will outsource its comprehensive athletic multimedia rights for the first time in school history, electing to partner with Learfield Sports, which represents 120 collegiate properties nationwide, including Brown University and the University of Pennsylvania in the Ivy League. The multi-year partnership...

Texas A&M and Learfield Sports Announce New Campus-wide Revenue Model

17.12.2015 News

COLLEGE STATION — Collegiate multi-media marketing, partnerships and sponsorships will be redefined under a new agreement announced today between Texas A&M University and Learfield Sports, the University’s current athletics multi-media partner. The announcement was made by Texas A&M President Michael K. Young. The new agreement, which...

LEARFIELD SPORTS, TURNKEY INTELLIGENCE UNVEIL INTELLECTUAL PROPERTY STUDY

17.12.2015 News

STUDY YIELDS STRATEGIC INSIGHT INTO TODAY’S VALUE OF THE COLLEGIATE BRAND PLANO, Texas – Do marks matter? Learfield Sports turned to Turnkey Intelligence to take a deep dive into a consumer research study to gain an even better understanding of how college fans make a connection...

Learfield’s SIDEARM Sports Launches FloridaGators.com

16.12.2015 News

SIDEARM Sports is proud to announce the launch of FloridaGators.com, the new digital home of the University of Florida Gators. This multiyear agreement includes a complete redesign with a more modern design with an emphasis on improved readability. Fans will also enjoy “My Gator Zone,”...

Remaining Dates, Locations Set for Partner URI’s Dan Hurley Radio Show

15.12.2015 News

KINGSTON, R.I. -- The Dan Hurley Radio Show, presented by Miller Lite, returns this Thursday - Dec. 17 - at Kitty Murtagh's, located on 20 South County Trail in North Kingstown. The one-hour show can be heard on News Radio 920 from 6-7 p.m., hosted by...