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Blue Cross Blue Shield of Oklahoma Named Bedlam Title Sponsor

26.08.2015 News

One of the most notable in-state rivalries in college sports has a new title sponsor. Effective for the 2015-16 school year, Blue Cross Blue Shield of Oklahoma (BCBSOK) will take over naming rights for the Bedlam Series. "We're excited to sponsor The Bedlam Series, which will...

ASCO EQUIPMENT AND TEXAS A&M AGREE TO ATHLETIC SPONSORSHIP DEAL

26.08.2015 News

HOUSTON – Texas A&M Athletics, Learfield Sports’ Texas A&M Sports Properties and ASCO Equipment announced today a brand new partnership beginning in the 2015-16 athletics season. In this new partnership, ASCO will receive significant sponsorship elements including television, radio spots, in-venue signage at Kyle Field. These...

UNIVERSITY OF NORTHERN IOWA ATHLETICS UNVEILS LIVE TELEVISION BROADCAST PLANS FOR 2015-16

26.08.2015 News

CEDAR FALLS, Iowa – The University of Northern Iowa and its athletics multimedia rights partner, Learfield Sports, announced today the statewide television broadcast plans for the Panthers during the upcoming 2015-16 athletic season. Fans throughout Iowa will have several viewing options available to them when football...

LEARFIELD LICENSING EXTENDS PARTNERSHIPS WITH SEVEN CLIENTS

26.08.2015 News

INDIANAPOLIS -- Learfield Licensing Partners, a trademark management company specializing in collegiate licensing and branding, is pleased to announce that it has recently renewed agreements with several of their client partners. Included in the list of recent contract renewals are DePaul University; the University of Houston; Iowa State...

Ninth Annual Pink Out Initiative at Partner URI Bested Last Year’s Donation By More Than $3,000

24.08.2015 News

KINGSTON, R.I. – University of Rhode Island Athletics and three of its corporate partners integral in the most recent Pink Out initiative recognized Mandy Zito and the Gloria Gemma Breast Cancer Resource Foundation – providing the organization with a $5,832 check for much-needed funding. The...