POCATELLO, Idaho – Andrew Lee has been appointed general manager for Bengals Sports Properties, as announced today by Idaho State Athletics’ multimedia rightsholder, LEARFIELD.
Lee brings a wide range of industry experience to the Bengals Sports Properties team. Most recently, he served as an account executive for the Boise Hawks Professional Baseball Club. Prior to making the move to Idaho, Lee was with Utah Tech Athletics in St. George, and he previously worked in sales with Spurs Sports and Entertainment in Texas. He also has ticket sales experience with the United States Air Force Academy. Lee received his bachelor’s degree in sports sponsorships and sales from Baylor University.
As Bengals Sports Properties’ general manager, Lee will serve as the primary LEARFIELD liaison related to Idaho State’s comprehensive multimedia rights agreement and corporate partner platform. He will work closely with Director of Athletics Pauline Thiros and the entire athletics administration in the management of the overall rights relationship.
“Idaho State is excited to work with Andrew Lee to build meaningful partnerships and deliver excellent service and value to our sponsors,” said Thiros. “His enthusiasm and talents will bring value to our multi-media rights relationships and help us build the Bengal brand. We are looking forward to introducing our partners and community to Andrew.”
“We are thrilled to welcome Andrew to LEARFIELD, and we believe he’s a fantastic fit to lead our Bengals Sports Properties team,” said LEARFIELD VP, Multi-Media Rights/West Rachel Palumbo. “We’re excited to have him on board, and we know he’ll be a great asset as we continue to grow the Bengals brand.”
LEARFIELD is a leading media, data and technology services company in intercollegiate athletics. The company unlocks the value of sports for brands and fans through an omnichannel platform with innovative content and commerce solutions. LEARFIELD services includes licensing and multimedia sponsorship management; publishing, audio, digital and social media; data analytics; ticketing, ticket sales and professional concessions expertise; branding; campus-wide business and sponsorship development; and venue technology systems. Since 2008, it has served as title sponsor for the acclaimed LEARFIELD Directors’ Cup, supporting athletic departments across all divisions.