Jenna Mielnicki, LEARFIELD’s senior vice president and head of marketing solutions, recently spoke with Caroline Fitzgerald, GOALS Sports CEO and founder, about “Empowering the Influence of the Female Fan” for GOALS’ podcast Episode 23.

Jenna discusses the findings in LEARFIELD’s latest published report about the power and influence of female fans – compelling data around why brands should invest in female fans and women in sports. You can watch LEARFIELD’s video and download the March report here.